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2009-02-07T17:53:00.000-08:00

Effective and optimized META Keywords Tags

2009-01-15T23:07:00.002-08:00

Meta keywords tags are not very effective for major search engines, it is always suggested to have them instead of avoiding, a website should be optimized for all search engines not just for the BIG Three. This particular tag doesn’t require thinking process, one needs to put pre-selected keywords in it, keeping few given guidelines in mind.

What Is The Meta Keywords Tag?

It’s an HTML tag use to feed keywords to search engines, it helps search engines to identity the webpage relevance with respect to supplied keywords, it is declared after description tag of the webpage under head tag.

Is The Keywords Tag Still Important?

Not exactly, keywords tag has lost its value, search engines get smarter these days, they have set their own criteria to identify web pages with their relevancies, they take each word as “keyword OR phrase” present at webpage and they keep those words in priorities with their densities. There is no harm in utilizing this tag for better results.

How to Hide Keywords from Your Competitors?

If you use this tag, then obviously your competitors are going to know where you are focusing and what are your primary keywords? You should use KEYWORDS in BITS, distribute PHRASES into SINGLE KEYWORD, remove DUPLICATE keywords, keep all keywords UNIQUE.

Old Technique: “seo services, seo trainer, seo training, seo consultant, seo outsourcing, outsourcing services, seo consultancy”BITS Technique: “seo, trainer, services, training, consultant, outsourcing, consultancy” Tips To Write Effective Page Description Tag:

Optimize for relevant keywords
Use group of relevant keywords on a particular webpage
Put only those keywords which are focused on webpage
Don’t put all keywords in this tag
Don’t repeat keywords in this tag
Don’t use misspell keywords
Use keywords with small case letter
Use BITS technique to write keywords
Each individual page should be optimize for less than 10 keywords

How to Write Effective META Description Tag for Better Positioning in Yahoo and MSN

2009-01-15T23:07:00.001-08:00

Description tag is another useful meta tag which takes prominent place at your web site’s header. There are SEOs who think that there is no worth using this meta tag, but majority of them still agree that this meta tag helps in optimizing websites for Yahoo and Msn, in this article you’ll learn how to effectively utilize it. What Is The Meta Description Tag?

It’s an HTML tag use to feed description to search engines, it gives description of webpage to search engines, it is declared after title tag of the webpage under head tag.

Why Is The Description Tag Important?

Description tag is the very important tag, search engines take webpage description through this tag, though search engines don't give any importance to this tag in their ranking algorithms but this tag can lead searchers to motivate and visit your website.

Tips To Write Effective Page Description Tag:

Describe your complete webpage in one single line or in a small paragraph
Forget about keywords, focus on “call to action” words with respect to page relevancy
Avoid covering complete website in one paragraph, try to focus on page
Use unique description tag for each page, since each page has unique content
Keep your description tag’s limit under 225 to 250 characters, longer sentences won’t give any value but they can be hurdle in deep crawl of your web page
Avoid using special characters such as ! @ # $ ^ & * ( }[ | ? /
Avoid all capital letter, try to use sentence case
Use motivational lines so that your listing will be clicked comparatively better than your competitors
Don’t misguide search engine visitors, write what is available there at the page

How to Write Effective Title Tags for Better Positioning

2009-01-15T23:05:00.000-08:00

Title tag is the most important part of your web page, which is normally neglected by most webmasters and designers, in fact there are few SEOs who think optimizing “Title Tag” is worthless. Title tag plays very important role in page optimization and in this article you’ll learn how to optimize it. What Is The Title Tag?

It’s an HTML tag use as a title or heading of the web page, it shows input text on the blue bar at the web page, it is declared at the beginning of the webpage under head tag.

Example:

Why Is The Title Tag Important?

Title tag is the most important tag, almost all search engines evaluate webpage with title tag and check the relevancy with other elements of the page as well, and search engines also present results of a search by displaying webpage titles as links in the first line of each query result.

Tips To Write Effective Page Title:

Try to place your most important keyword phrase at the beginning of the tag
Use your primary keyword phrase in the title tag at least once
Avoid using the same words multiple times
Use plural form of keyword phrase, specially which includes complete singular word in it (Example: manufacturers)
Use sentence case for keyword phrase but keep preposition in lower case
Keep your title tag’s limit under 70 to 90 characters, longer sentences won’t give any value but they can be hurdle in deep crawl of your web page
Avoid using special characters such as ! @ # $ ^ & * ( }[ | ? /
Avoid using stopping words such as or, and , with, for, by, etc
Use unique title tag for each page, since each page has unique content
Make your title interesting and "compelling" to the reader to convince them why they should click there

How to Optimize Dynamic Websites for Better Search Engine Rankings

2009-01-15T23:02:00.000-08:00

There is a misconception related to dynamic websites that dynamic websites are not search engine friendly or they can’t have good positions in major search engines. This is absolutely wrong, dynamic websites can have better and more controlled positions in search engines comparatively than static websites. What is a dynamic website?

A dynamic website is database driven website in which parts of the content are generated by Server Side Programs/ Middle Tier.
Dynamic webpage doesn’t physically exist as a file/document on (hosting) server, unless the request comes for a webpage. The request contains parameters, user identities, date & time, context etc.

Problems with Dynamic Websites according to Search Engines

This is true that search engines are not good at reading dynamic web pages, but there is always a solution for any problem, first you need to understand that why search engines are unable to read dynamically generated websites? What hurts them not to read dynamic web pages?

Dynamic webpage doesn’t physically exit on server
Dynamic website has complex URLs such as “ http://www.asif-iqbal.com?name=value&blabla%blabla@session_id@2226897&blabla=77
Search engine bots/crawlers usually have difficulty in reading these characters “?”, “=”, “@”, “%”, “$”, “*”, “&”, “!” in URLs
Search engine usually considers dynamic website as group of never ending links
Search engine bots/crawlers might get stuck in an infinite loop, specially if the dynamic webpage has session id

Tips to Optimize Dynamic Websites

Now you know what hurts search engine bots/crawlers to index your website? What you need to know is that how you can keep your valuable website indexed by search engines, the more your web pages are indexed the better your website will impress search engines

Create an HTML sitemap with 100 text links or less. If you have more than 100 links, break the sitemap into more than one web pages
Google Sitemap will also be an advantage, specially if your website is big and dynamic
Get inbound links deep into your website from other relevant websites such as directories, classified directories, vertical industrial portals
Convert dynamic web pages into static web pages with the help of URL re-writing techniques
You can use some plug-in applications that will change your existing dynamic URLs into static ones, specially for shopping carts there are plenty of applications available
Avoid using session IDs in the URL, specially when user has not logged in
If you do need to include parameters, limit it to two and limit the number of characters per parameter to ten or less
If you do have small dynamic website and enough time you can apply this technique. Just right click on page by page of you website, copy the source code and create new static page with .htm or .html extensions

URL Rewriting Techniques and Tools

A rewrite engine is a piece of web server software application that is used to modify URLs before fetching the requested items for a variety of purposes.

Rewrite Engine for Apache HTTP server:

Apache HTTP server has a rewrite engine called mod_rewrite, which has been described as "the Swiss Army knife of URL manipulation"

Rewrite engines for Microsoft's Internet Information Server (IIS):

IISRewrite from Qwerksoft
ISAPI_Rewrite from isapirewrite.com
URL Replacer from Motobit
Ionic's ISAPI Rewrite Filter (IIRF) (open source) from Ionic Shade

Rewrite HttpModule for Microsoft ASP.NET:

URLRewriting.NET

Rewrite engine for Java 2 Platform, Enterprise Edition (J2EE) Servlet container servers:

Apache Tomcat, Resin, Orion etc)
HttpRedirectFilter (open source)
UrlRewriteFilter (open source) - allows you to rewrite URLs before they get to your Servlets, JSP's, Struts etc
URL Rewriter (open source - LGPL) - URL Rewriter is a tool for rewriting URLs in Java Servlets. It is similar to mod_rewrite

Conclusion:

Dynamic websites are not impossible to optimize, it’s just a small fine tune that you need to keep in mind when developing a dynamic website, if you can understand the problems search engine bots/ crawlers have to face when crawling your website, you can better prepare your website, so that search engine bots/crawlers can easily index your valuable website.

Importance of Website Domain Name in Search Engine Optimization

2009-01-15T23:01:00.000-08:00

Importance of Website Domain Name in Search Engine Optimization

Website domain can play very important role in your SEO campaign, search engines take very valuable information through your domain name. You can be credible, authentic, more reliable, and more valuable for search engines. You’ll come to know how effectively you can take benefit from your domain name.

Why to have Keywords Specific Domain Name

Keywords specific domains, or keywords in domain names are highly valuable to search engines, such as www.seoservicespakistan.com where “SEO Services Pakistan” is a keywords, but I would always recommend to have brand specific “easy to remember” domains, you can’t have a single keyword or phrase for a website, can you? Then why to have a keyword specific domain name? You can always keep keywords specific files or directories to support your SEO work and be flexible with domain name, since domain name is going to be your online identity and your direct traffic will heavily depend on your domain.

Is Your Website Domain Easy to Remember?

Website domain name is as important as the identity for any brand. There are more than 100 million registered website domains in the world, how many website domains one can remember? Selection of most appropriate domain name for your website is one of the very important aspects of building your image on internet. Why I say most appropriate domain name is just because finding best domain name will be one of the most difficult tasks.
Strategy to Select Best Domain for Your Website

There are three ways through which you can select most appropriate domain name.

Company Name Based: Example www.5icreations.com where “5icreations” is company’s name
Catchy Title Based: Example www.tradekey.com where “Trade Key” is title
Keywords Based: Example www.webservicespakistan.com where “web services Pakistan” is a keyword phrase

Whenever you will select domain, keep these elements in mind and try to select a domain which can help you in search engine positioning and also in online branding.

Google takes Old Domains as Gold!

Google gives more importance to older domains comparatively than newly registered domains, the older the domain better the chances of getting good rankings in Google. Here one thing should be kept in mind that the domain registration details should not be refreshed or updated frequently, if you update or change domain registration information, then there is a chance that Google will consider your domain as new, since there are people who have made it very profitable business, they registered domains and sell them.

Avoid Being Suspect, Get Credibility by Your Domain Name!

Search engine have become very smart, they can track server statistics, domain whois info and compare these information with the available contact information at your website, if information doesn’t match they can give you poor rank or no rank. That’s why it is always advisable that you have same information at website and at domain registration, don’t try to update server information too often or else search engine can take that modification as a change in ownership and your domain becomes fresh once again.

One Year Domain Registration vs Multiple Years Domain Registration

Normally people register their domains for one year even though there is a possibility of registering domains on monthly basis by domain registration companies. Recently the trend has changed now smart businessmen are registering their domains for multiple years, why this change occurred? Why people are investing more money on domain registration?
Newly registered domains are just like infant babies to Google, they have almost zero reliability, credibility factor from their domain registration, there is only one way for those infant babies is that they get themselves registered for multiple years, if they want to be credible and reliable to Google eyes. Google has been always a logical company and there is a logic behind this credibility factor, those websites which are registered for one year or few months can adopt black hat SEO techniques or they can be involved in any short term activity to bring quick ranking, it’s just because they have invested very less amount of money

How Search Engines Treat Sub Domains

Search engines give equal importance to sub domains as they give to domains but there are website which are excessively using sub domains for their promotion. This indicates that very soon search engines will have strict policy related to sub domains.

Domain Name Tips

Try to select “easy to remember” domain name, after all we all need to increase direct traffic rather hoping from search engines
If you’ve already taken domain, try to have keywords specific files or directories
Register your domain name for multiple years (five or ten years)
Mention your contact details clearly at your website
Keep the same contact information at website and at domain registrant
Don’t mess with sub domains but it’s always good to have few relevant sub domains
Take care of Canonical URLs
Avoid geographical/country specific domain, unless your target market is specific
.com is still the most popular domains in search engines and in people
Don’t modify domain information, it can refresh your domain’s age according to search engine

How Reliable Google Keyword Tool is? Is it there to Guide or Misguide?

2009-01-15T23:00:00.001-08:00

How Reliable Google Keyword Tool is? Is it there to Guide or Misguide?

Google is great! We all know that and except it by all means, whatever Google produces it’s 100% successful tool / product, “adwords keyword tool” is one of the tools that Google has launched, there are some confusions related to this tool, how reliable this tool is? Is this tool for organic searches too? I’ll elaborate them and explain my personal experience with it.

What is Google Keyword Tool?

After the successful launch of Google adwords in 2000, Google realizes the need of a keyword tool that will help PPC advertisers to build or refine their keyword lists and review keywords popularities and performances information in advance before going live, that’s why Google has launched its “Google Keyword Tool”

Keyword Tool Features like “Site related keywords, Keywords Performance Statistics, Synonyms, Cost and Estimated Ad Positions” are available in Google keyword tool.

Why Google Shows Junk Keywords by its Keyword Tool?

Google will be in a better position to answer this question, as far as my little knowledge is concern, Google has global audience and when it comes to serve everybody you have all types of inputs, same thing happens with Google, it welcomes everybody and is prepared to serve in its style, there is nothing bad in it, but Google makes this kind of information available through Google Keyword Tool, as a result we get to see some rubbish or junk keywords.

Google Never says Keyword Tool is for Organic Search

Google never gives any statement related to reliability of its keyword tool and using Google keyword tool for organic is not a good idea, since we’ve practical experience of plenty of keywords, which bring thousands of visitors to our website from Google but Google gives no hint related to those keywords, in fact when we searched those keywords, few have no suggestions, and few have very less volume of searches.

Why Google Doesn’t Show Great Keyword? Is Google Cheating?

Google's mission is to organize the world's information and make it universally accessible and useful. Is Google ready to share its own information with world? That’s really one of the concerning point for all of us, what’s hurting Google to show its information? Is Google afraid of Yahoo or Msn?

Google must be having very useful and exact information related to keywords, keywords search frequency, quality, audience type, behavior and keywords effectiveness, since Google is biggest search engine in the world, and it shares more than 57% of overall search engine visitors. We get to have very useful information from our small sites, you can have an idea of the information Google has related to world.

Google is Unable to Share its Real Information

Even though Google is not afraid of Yahoo, Msn and Ask but somehow they are healthy competitors, as smart player Google will never let its competitor know what kind of traffic is there at Google? What are the most searched keywords? Which keywords are costly? This type of information is very critical and if Yahoo or Msn has this information, with no time they can give Google a very tough time. We all know Microsoft has been trying very hard to get close to Google and Microsoft has the capability to do that.

Google privacy is its success! I don’t say that Google is cheating us, it’s not giving rubbish data at all, but Google mixes the rubbish with quality data together and it never shows its most searched keywords.

An Overview of Unethical SEO SPAM Techniques, Be Aware of Black-Hat SEOs

2009-01-15T22:54:00.002-08:00

An Overview of Unethical SEO SPAM Techniques, Be Aware of Black-Hat SEOs

SEO SPAM techniques are practices and tactics, which are banned and strictly prohibited by search engines, you may find few websites applying these SPAM techniques and having good positions, it doesn’t mean that search engines have allowed those websites, it may be because those sites are not yet caught, I would like to mention one thing here that I’m writing about these techniques to create awareness in Young SEOs so that they can avoid using them, I would highly recommend everybody to avoid using these SPAM techniques.

List of the SEO SPAM Techniques

Hidden Text
Doorway Page
Hidden Tags
Useless Meta Tags
Search Engine Specific Pages
Redirection
Keyword Stuffing
Duplicate Content
Cloaking / IP Delivery
Link farming / Un-natural Linking
Over Optimization
Mini-Site network
Blog / Forum Abuse
Link Exchange / Reciprocal Links
Excessive CSS Playing

1. Hidden Text

There are two types of hidden text, the first type of hidden text is invisible text to human visitors by keeping text color same as background, the second type of hidden text is text that is hidden behind images or under document layers.

2. Doorway Page

Doorway is one of the oldest SEO SPAM techniques, in this technique web pages are developed keeping search engines in mind, they point to website but they are not linked with website that’s why they are called doorway through which website will be accessed.

3. Hidden Tags

There are plenty of tags used by webmasters to perform variety of functions such as “comment, style, noframe and http-equiv tags”. Unethical SEOs use these tags by inserting keywords to them.

4. Useless Meta Tags

There is a huge list of meta tags but search engine spiders don’t read all, using all meta tags probably won’t make your website penalized but it could badly hurt your website ranking, since all those useless meta tags will occupy initial characters of your web pages and search engines gives lot of importance to initially used web content.

5. Search Engine Specific Pages

Search engine specific pages are multiple but similar documents, specially designed to focus the requirements of various search engines algorithms. This SPAM technique is no longer applicable, today search engines are more intelligent and enough efficient to catch this technique.

6. Redirection

Redirection is a technique in which one page redirects the visitors / search engine spiders to another page or domain, redirection is a SPAM technique and it is usually done through JavaScript or meta refresh tag.

7. Keyword Stuffing

Keyword stuffing is 100% SPAM technique, in this technique bunch of keywords are kept at webpage it may be in anchor link, alt tag or at bottom of the webpage.

8. Duplicate Content

There were days, when you can copy content from other website and keep it to yours and even bring good results in search engines, but search engine are getting smarter everyday. It’s even hard to have duplicate content on similar domain these days, search engines are extremely intelligent to recognize either the content is original or copied.

9. Cloaking / IP Delivery

Cloaking is a SPAM technique, in which one set of information is served to search engine spiders and another set of information is served to visitors, it’s mostly done by IP tracking that’s why it’s also called IP Delivery, search engines don’t like webmaster to treat them different than visitors.

10. Link farming / Un-natural Linking

Link farming or un-natural linking is a technique in which webmaster try to have more incoming links pointing to their domain unethically by FFA or link buying. Search engines are very smart these days, they can easily recognize un-natural linking by link monitoring.

11. Over Optimization

After Google’s Florida update, there is a new term called “Over Optimization” introduced to SEO industry, in that update, those websites got penalized which have excessive optimization. There is no criteria to measure search engine optimization efforts either they are balanced or over, but one thing is for sure and that is excessive optimization or implementation of SEO techniques comparatively than your competitors.

12. Mini-Site network

Google gives huge importance to qualified incoming links to any domain that encourages Black-Hat SEOs to create multiple relevant websites pointing back to a central sales website. The primary purpose of those multiple relevant websites is to win Google Trust and get good PR because they can control everything on all these domains, since they belong to same company and behave as mini-site network.

13. Blog / Forum Abuse

Blog / forum abuse is another SPAM technique, in this technique unethical SEOs try to get link back to their domains by posting their links to blogs and forums, it may be through their signature or through their own promotion.

14. Link Exchange / Reciprocal Links

Link exchange is Black-hat technique in which two or more websites exchange their links to influence Google, these links can be two ways and three ways, and this technique is also called reciprocal linking.

15. Excessive CSS Playing

Excessive CSS playing is very hot technique these days, in which webmaster controls website formatting through CSS. Actually search engine likes heading, bold, italic, paragraph, hyperlink, anchor link tags but sometimes utilizing all these tags can spoil the look of the website, that’s why webmaster control formatting through CSS.

Optimizing Wrong Keyword or Phrase for Right Website with all Your Efforts

2009-01-15T22:54:00.001-08:00

Optimizing Wrong Keyword or Phrase for Right Website with all Your Efforts

Keywords are gateways through which your website is going to be visited from search engines users, those visitors can be filtered by keywords. Every single keyword or phrase has its target audience, in fact you can evaluate your visitors through keywords such as your visitor’s mind set, psychology, type, age group, interest and intension. If you have selected wrong keywords for your website, it could hurt your eBusiness badly.

What is a Keyword or Phrase?
A keyword or phrase is a single or group of words which is used to construct a search statement to find information by search engine users. It was popularized during the early days of search engine development, as it was not possible to ask natural language questions and find the desired sites.

Keywords are Gateway of Your eBusiness!
It really doesn’t matter how good your SEO Practices are? Or how good your SEO Strategy is? If you are failed to get right kind of traffic at your website. Keywords are the gateway for any website on internet, and with wrong keywords success can never be achieved.

Wrong Keyword or Phrase
There can be many definitions of wrong keywords, such as a wrong keyword or phrase is a keyword or phrase which is irrelevant with services or products of website, which has poor conversion of visitors into paying customers, and which is failed to bring targeted and focused traffic to website.

Wrong Keywords are not Bad Keywords
Wrong keywords are invaluable keywords for any website, they don’t have any worth for website, whereas bad keywords are those which are not searched or hardly searched by search engine users.

Why Waste Quality Time on Wrong Keywords?
Selecting wrong keyword or phrase is the biggest mistake for any SEO campaign, even if you have achieved top ranking on those wrong keywords, it will be waste of your energy and efforts. All your efforts are going to lead you no where if you have a wrong direction, keywords set directions for your efforts, selecting them in quick time will end up giving you nothing. Time is the real money, keywords can be updated anytime but what to do with the time spent on promoting wrong keywords, it’s just wasted. One can get frustrated if doesn’t have desirable results specially in the initial stage for any website, that’s why it doesn’t matter how much time you spent on selecting keywords but make sure that you select the best keywords.

Why Wrong Keywords are selected?
Majority of wrong keywords have good search counts, because they are comparatively search better than specific keywords, that’s why they get selected sometimes by website owner or by SEOs. But results come up after the first quarter or session when they failed to boast sales or right kind of traffic. It’s not the traffic that makes a keyword or phrase wrong it’s the conversion that makes it wrong.

Keywords Lead Your Website to Success!
These are the keywords which lead your website a successful eBusiness or eCommerce business, they can lead you to hell too, you have to be very careful selecting them, after all you or your assigned marketers are going to put their all efforts to bring your website on top of those keywords.

Specific and Focused Keywords will pay you!
Why get crazy of traffic and ask for everything, for example if you provide search engine optimization services then you should select keywords like “seo services, search engine optimization services, seo outsourcing, seo outsourcing”. And you should avoid selecting keywords like “seo or search engine optimizer”, because people typing “seo or search engine optimizer” may be searching for freelance seo or searching for definition of seo and won’t be interested in your services, they will come to your website and go without making any purchase.

SEO Copy Writing Techniques - Why Content is Still King? (Part 2)

2009-01-15T22:50:00.000-08:00

It’s a two parts article series, in part 1, I’ve already explained you about “What is SEO Copy Writing? Why Content is Still King? How to Balance Copy Writing Keeping Users and Search Engines in Mind? Who should I Write for Search Engines OR for Visitors? And Well Targeted Written Content is more valuable” How to Develop a Successful SEO Copy Writing Strategy

There are five very important elements to develop a successful SEO copy writing strategy, a certain amount of content at website need to be updated periodically.

Research the best keywords for your business / services
Analyze the content of your competitors
Logical distribution of selected keywords through out website
Writing for those selected keywords
On going fresh content

All these elements are very important and need healthy amount of time, there can’t be a standard because each strategy is unique and different. The more you study the better you’ll be able to produce.

Dos and Don’ts of Writing

When it comes to write for your website, you need to have your target audience in mind rather to facilitate search engines, respect your site visitors and educate them about your offered products or services. There is a list of dos and don’ts of writing for search engine.

Dos

Try to use keywords in upper top 2000 characters including code
Start paragraph with keywords
Start sentence with keywords
Use keywords in headings and sub headings
Use keywords in bullets or as numbered
Keep textual alternate navigation at bottom
Have a breadcrumb at complete website and try to include keywords in it wherever possible

Don’ts

Avoid using keywords at images or pictures
Avoid using keywords in deep paragraph, since deeper use of keywords will have lesser value to search engines
Avoid using pronoun for replacing important keywords, since pronouns won’t be of any value to search engines
Don’t have link title for text based links
Avoid keeping duplicate content on different pages of same website
Never use copied OR pirated content at your website

SEO Copy Writing Techniques

Search the relevant words (keywords) which are searched the most: Finding right keywords which correctly represent your company/products/services as well as they should be searched
Try to focus on the words (keywords) when writing: Whenever write, keep focusing on keywords, try to repeat keywords but keeping the visitors in mind, your copy should be written for your visitors
Unique/Original Content: Writing original and unique content is one of the most important aspect of your successful copywriting, the moment you upload your content try to make your content crawled by search engines, so that you can have the copy rights of that content, since search engines will take that content original which they crawled first, if your original content is copied and search engines have crawled that copied content first they may find your content as pirated, that’s why it’s very important to make your content authorized and copy right by search engines
Fresh Content: Search engines give a lot of value to fresh content, since more frequently updates make your website more attractive to site visitors
Focused and Relevant: Focused and relevant content is highly appreciated by search engines comparatively to those sites which are scatter or not focused
Selectable and Visible Content: Search engines can’t read text over images, they also dislike hidden text, they can easily read selectable and visible content at website
Proper Formatting Techniques: Search engines are able to recognize text formatting such as headings, sub headings, emphasis words, slogans, tag line, paragraph title, picture title…
Short and Compiled: Short and complied content is always liked by site visitors as well as search engines, but as far as the quality of the content is concern it should not be compromised on the length of the content
Keyword Utilization: Keywords should be used in “Title, Description, Headings, Sub-Headings, Bullets, Numbered, Bold, Italic, Underline, Hyperlinks, Anchor links, Alt Attributes, Link Titles, Table Names, Picture Names, File Names, Directories Names”
Keywords Specific/Topical Writing Technique: SEO Friendly copying writing is a topical writing where keywords should be treated as topics, and writer should write about that topic, so that search engines can get attracted towards that topic / keywords

Now you know what it takes to write for website, you might be one step closer to improve your search engine rankings. You just need to follow the all mentioned guidelines that are listed in this article, if you have any question or want to have a personal training, write to me at seo.visualsindia@gmail.com

SEO Copy Writing Techniques - Why Content is Still King? (Part 1)

2009-01-15T22:48:00.001-08:00

SEO Copy Writing Techniques - Why Content is Still King? (Part 1)

Writing is very specialized skill, it has different styles when it comes to different medias such as paper, television and web/internet, creative writers have no boundaries, no rules to write… but when it comes to get reward of their written material in search engines, they have to adopt certain guidelines, certain rules with standards so that their written stuff can get decent number of audience.

What is SEO Copy Writing?

SEO copywriting is nothing but just a topical writing where content writers always write for topics / sub-topics and those topics or sub-topics are called Keyword Phrases. There are some other techniques with this, which are kept in mind when writing for search engines, but whatever they write is topical as a result search engines can easily understand them and give them the most valuable positions. There is a proper procedure & technique for SEO Copy Writing which will be discussed later on in this article.

Why Content is Still King?

There is a very obvious answer to this question, content is still king because content is the major source of conveying message to search engine. Search engines read the content and then realize the importance of the content, they their-self understand the purpose of the website and then compare it with other related websites in their database, on the basis of your website’s content your website is given some rank in search engines, it could be at 1st page and could be at 100th page. There are plenty of other elements but content is one of the very important aspect of your website optimization, whenever writing for your website, keep in mind that your website is going to be evaluated not only by human but search engine’s bots as well.

How to Balance Copy Writing Keeping Users and Search Engines in Mind

Website copy can be liked and disliked at the same time by different human readers, there are plenty of external things that effect on human mind when reading such as mood, time, easy & flowery language and interests. But to search engines it’s entirely a different thing, they are built on artificial intelligence that’s why it doesn’t matter how difficult the words are, how boring the topic is, they have to read your written content time and mood can’t stop them.

I would never recommend writing for search engines, in fact search engines will never like it. Search engines have a very clear policy and that is “whatever is important for human readers is also important for search engines” that’s why always try to facilitate your readers but there is a simple guideline for search engines by following that you can make sure to balance your well written copy writing for both Human readers and Search Engines.

Who should I Write for Search Engines OR for Visitors?

Another very interesting question, there are many content writers who are worried to either write for search engines OR for website visitors? The answer is very simple, search engines don’t like them to feed, that’s why focusing on search engines is only a waste of time. But you can’t ignore search engines, since search engines are based on pre-defined algorithm (artificial intelligence) and they are compelled on certain things, such if your website code is not search engine friendly then search engines will be finding difficulty to read and understand website content. Content writers should focus on writing for website visitors but keeping search engines standards in mind, so that their content will have good impact on search engines.

Well Targeted Written Content is more valuable

Whatever you are going to write, search the right term to use, it may happen that your written content will get good rankings on certain keyword phrase but what if that keyword phrase is not searchable in search engines. That’s why you make sure that your written content should be well targeted, to search most searched keyword phrase in search engines, and you can use WordTracker or KeywordDiscovery

It’s a two part article series, in next part (Part 2) you’ll come to know, SEO Copy Writing Techniques, Does and Don’ts of Writing, How to Develop a Successful SEO Copy Writing Strategy.

How Important is Validated, Compressed and Optimized Website Code for Google, Yahoo and Msn?

2009-01-15T22:46:00.001-08:00

How Important is Validated, Compressed and Optimized Website Code for Google, Yahoo and Msn?

Code of the website is the very first element that is unfortunately ignored by most SEOs, website code allows search engine bots to go through the web pages, and if bots are unable to understand code they won’t be able to access content of the web pages because content is kept within the code, this is enough to tell you about the importance of website code.

Three major elements of Website Code Optimization:

Code Validation
Code Compression
Code Optimization

Code Validation

Today web designers and developers, who use WYSIWYG tools to design and development websites. These tools are really a great help especially when it come to time saving, these tools provide huge relaxation to designers and developers. All these tools can be very effectively used by trained and experienced designers and developers, but the real problem is that new designers and developers get trained using these tools that’s why they have very poor concept of coding. All WYSIWYG tools are very easy to use and if they are used improperly they can generate GARBAGE, which makes webpage HEAVIER and MEANINGLESS to search engine bots.

Search engines can’t see your webpage, they send their BOTS to crawl all web pages, and these bots work on ARTIFICIAL INTELLIGENCE. They ONLY UNDERSTAND CODE, if your web page code is not validated they will stop reading from there and will evaluate your web page on the basis of received information. If you want search engines to read everything you have at your web page, validate your code before putting it online.

Code Compression

There is another very important issue, which can make your webpage more complex and less valuable when it comes to search engine’s point of view. Webpage visitors see only upfront of the webpage, they don’t care either webpage code is compressed or not. But you have to take care of code compression, so that your valuable content can be read by search engine bots and will be able to get good ranking in search engines.

Search engine bots always try to extract content from web pages, they don’t like to read code, though they can understand the code. On-page CSS and JavaScript declaration push your valuable content down, since top 2000 initial characters including code are very crucial to create good meaningful impression to search engines. That’s why you should try to call external JavaScript and CSS and also should try to make short naming for CSS classes, this way your code will be compressed and there won’t be any visual difference to your website visitors.

Code Optimization

Code Validation and Compression comes in Code Optimization, but there is more to do with the Code. Code Optimization is basically using search engine friendly CODE (Tags & Attributes) with their PRIORITIES and LIKINGS to search engines. Search engines like “TITLTE, HEADINGS, BOLD, ITALIC, UNDERLINE, ANCHOR LINK, TEXTUAL HYPERLINK, IMAGE HYPERLINK, PARAGRAPH, NUMBERING and BULLETS TAGS”, they also like “ALT and LINK TITLE ATTRIBUTES”. All these mentioned Tags and Attributes will give your content value to search engines. You should try to utilize all mentioned search engine friendly CODE (Tags & Attributes) as much as possible to take good rankings.

You should take care of your website code periodically (weekly or at least monthly), check your website code for BROKEN LINKS, MISSING and ORPHAN PAGES. Try to update “robots.txt and sitemap” whenever there is a change at the website. Check your website for CROSS BROWSER COMPATIBILITY, especially for Internet Explorer and Firefox.

Quick SEO Guide! 12 Steps of Search Engine Optimization Process

2009-01-15T22:43:00.000-08:00

Quick SEO Guide! 12 Steps of Search Engine Optimization Process

There are just 12 simple steps to follow basic Search Engine Optimization for SEO starters, expertise and in-depth knowledge of these steps can take you to the expert level as well, this article has just an overview of the basic SEO.

Research and select appropriate keywords to target
Effective page Title Tags
Effective and optimized META Description Tag
Effective and optimized META Keywords Tag
Integrate search keywords within Website copy
Web design elements to avoid ensuring your site is search engine compatible
Effective Alt Image attributes
Effective and optimized text navigation menus
Link titles and anchor link effectively
Set up search engine friendly site architecture
Creation of search engine friendly sitemap
Robots.txt and its META tag

1- Research and select appropriate keywords to target

Collect the business terms
Check keywords relevancy with industry and conversion
Check competition
Check count on word tracker and Overture
Make estimate traffic chart using Google Adwords
Distribution of keywords on the basis of their weight

2. Effective page Title Tags

3. Effective and optimized META Description Tag

Description tag is the very important tag, search engines take webpage description through this tag, though search engines don’t give any importance to this tag in their ranking algorithms but this tag can lead searchers to motivate and visit your website.

4. Effective and optimized META Keywords Tag

Keywords tag has lost its value, search engines keep getting smarter, they have set their own criterion to identify web pages with their relevancies, they take each word as “keyword phrase” that is presented at webpage and they keep those words in priorities with their densities. There is no harm in utilizing this tag for marginally better results.

5. Integrate search keywords within Website copy

Since a very early stage of search engine revolution, search engines were able to evaluate website with relevance to their content, though they were not very efficient and intelligent like they are these days, but they were able to read the content at website and content still plays very important role in top ranking positions.

6. Web design elements to avoid ensuring your site is search engine compatible

Usually a website is designed keeping few elements in mind such as user friendliness, attractive design, beautiful flash animation, easy navigation, client specific or functionality oriented. In fact all these elements are very useful and important but what benefit is your web site if it has no visitors, search engine compatible websites are designed and developed keeping search engine policies and algorithms in mind, which enable websites to be easily crawled and understood by search engines.

7. Effective Alt Image attributes

Alternate text commonly referred to as Alt, is a text description that can be added to the HTML tag that displays an image. The ALT text is displayed by the browser when the cursor is moved over the picture. If pictures are turned off in the browser, the Alt text is automatically displayed instead.

8. Effective and optimized text navigation menus

Navigation is a very important part of any website; it gives guidelines to website visitors and directs them to relevant part of the website.

9. Link titles and anchor link effectively

Link title is displayed text by the browser when cursor is moved over the link.
An Anchor link is a little different from a hyperlink, a hyperlink directs to a complete webpage but anchor link directs to a specific area of a particular webpage, it may be at same page or different page or even at different domain.

10. Set up search engine friendly site architecture

A Website's information architecture can greatly affect on its search engine visibility. Specific page elements, such as the site navigation scheme, and design technologies, such as CSS and JavaScript, can interfere with search engines ability to spider a site.

11. Creation of search engine friendly sitemap

A site map helps visitors navigate large, complicated sites by showing its entire structure. It is also used as a master diagram of the Web site for Web designers.

12. Robots.txt and its META tag

Robots.txt is a file placed on your server to guide the various search engine spiders not to crawl or index certain sections or pages of your site. You can use it to prevent indexing totally, prevent certain areas of your site from being indexes or to issue individual indexing instructions to specific search engines.

Improve Link Popularity and Develop a Successful Link Building Campaign (Part 1)

2009-01-15T22:37:00.002-08:00

Improve Link Popularity and Develop a Successful Link Building Campaign (Part 1)

Incoming links are like votes in election for your website but it’s not like majority is authority, quality incoming links are considered more valuable than poor links even if you have 1000s. One quality link is equal to 100 poor links, in this article you’ll come to know how to get qualified links which can strengthen your website ranking and also how to build successful link building campaign.

Do you want to waste your hard earn money on getting poor incoming links to your website? Even if you don’t spend money, are you ready to spend your valuable time focusing on those irrelevant incoming links pointing to your website? Choice is yours!

Mistakes You Should Avoid When Link Building

It’s never too late to focus on the right direction to get qualified incoming links. Now look at the mistakes why majority of the people go wrong when they start link building. They misuse their money and valuable time, here is a list of the few major mistakes that you should avoid in link building.

1- Focus on Quantity than Quality: if you are looking for healthy amount of incoming links rather qualified ones, you should focus on getting quality and qualified links. Don’t go for amount, it’s the quality of incoming links that will bring your website at 1st page

2- Link Exchange or Reciprocal Links: Link exchange or reciprocal links should be avoided specially after Google big daddy update

3- Ignorance of Check and Balance for Links: If you don’t check and balance your listings periodically, you may lose your hard gain incoming links

4- Purchase Bulk Links: Search engines become very intelligent these days, you can’t make them fool by purchasing bulk links, because search engine check your incoming links frequency as well with time

5- Paid Links: Paid links can be very healthy but if they are used as a part of the strategy, if you have no idea of how many paid links you are going to have, that can create big upset in your overall link building campaign

Do You Have Categorized and Simplified Database?

In link building campaign, your database is your key to success, it is the backbone of your overall link building strategy. If you have a poor database, which is not categorized and simplified, you can’t be comfortable from your link building strategy.

Try to have categorized and simplified database, make a master database with following mentioned fields.

Important Fields for Master Database for any Link Building Campaign

URL
Direct Link (Direct Link of Submission or Registration)
Industry Type (Show Biz, Construction, Telecommunication…)
Link Type (One Way, Reciprocal, Paid)
Link Style (Anchor link, Title Hyper Link, URL Link, Vote Link)
Link Period (1 Year or Life time)
PageRank (1, 2, 3…10)
Title Limit (Characters Limit)
Description Limit (Characters Limit)
Keywords Limit (Characters Limit)

Let Everything Come to Your Master Database!

Now your master database (structure) is ready, what’s next? You need to make it valuable by inserting data to it, it requires an on-going updates. Don’t let anything go away, if it’s not required right now that’s ok, you might need it for your future projects.

It’s a two part article series, in next part (Part 2) you’ll come to know, how to make a successful link building strategy, linking types, styles and their weights for you link building campaign.

What to do when website ranking stuck? How to keep improving positions in google, yahoo and msn?

2009-01-15T22:37:00.001-08:00

What to do when website ranking stuck? How to keep improving positions in google, yahoo and msn?

It is seen many times that website rankings get stuck and some times started going down. Is it due to lack of SEO knowledge? Weak link popularity? Poor content? Pathetic coding? There must be a way to get things going. In this article you’ll come to know what makes your web ranking stuck and how to improve your rankings!

Search Engine Minimization!

The term search engine optimization is not valid specially after Google’s Florida update, in that update google introduced a new term called “Over Optimization” and it’s very well known today. Well there is no measurement tool to analyze either the practice is optimized or over optimized that’s why SEO should go for search engine minimization, what is search engine minimization? Search engine minimization is a technique that deals with basics and its primary purpose is to get the website listed in top 500 website rather looking directly for top 5 placements.

Focus on the Competitors!

When your website rankings stuck and you are short of ideas, what to do? How to move forward? The very first thing you should do is to not worry, but don’t get relax it’s time to keep an eye on your competitors, observe the top 5 competitors and the top 5 above of your rankings that means 10 for each keyword, look at them and try to find out either there is something missing what you are doing or your competitors are very intelligent enough. Your competitors can make you learn the best lesson sometimes.

There are certain areas in search engine optimization which should be improved with time, if you don’t take care of those elements, your website will be out-dated and miss-fit in front of your competitors, since all your competitors are fighting for top positions.

On Going Content Improvisation

Look at the content either your website has fresh original content with balanced keyword density, content is still king, never ignore the value of quality content, you can compare keyword density balance with your competitors.

Active Link Building Campaign

The more inbound qualified links your website has the better position it will get, never let your link building campaign die, link popularity is like oxygen for life, try to find out more relevant and qualified incoming links, permanent and one way links will be obviously preferable than temporary reciprocal links.

Optimized, Validated and Error Free Coding

Your website code is one of the very important element of your search engine ranking, you must check your website code for quality assurance periodically, sometimes everything looks fine but you never know your competitors, they might be doing something very special which you might have ignored.

Some other Tips to Get an Extra Edge over Your Competitors

Increase domain registered period for at least next five years
Keep the same address at website and at domain registration
Apply proper formation technique such as H1, H2, Bold, Bullets…
Don’t miss Alt tags
Don’t miss title tags for image base links
Proper directory and file structuring

Three Basic Elements of Search Engine Optimization SEO! Code, Content and Linking (CCL)!

2009-01-15T22:33:00.002-08:00

Three Basic Elements of Search Engine Optimization SEO! Code, Content and Linking (CCL)!

Search engine optimization effort can be categorized into three basic elements “Code, Content and Linking (CCL)” these three diverse elements play very important role in search engine rankings, you will come to know about their effectiveness and usability with some of the very useful tips in this article.

Code	Content	Linking
Writing Code	Content Writing	Internal linking
Validating Code	Formatting	Incoming or Inbound linking
Cleaning & Optimization Code	Content Placement	Anchor linking
Cross Brower Independence	Content Distribution	Navigation
Robots.txt and sitemap	Content Updating	Site Structuring

Code

Code of the website is the very first element that is unfortunately ignored by most SEOs, website code allows search engines bots to go through the webpage, and if bots will not be able to understand code they will not be able to access content of the webpage because content is kept within code, this is enough to tell you about the importance of website code.

Code of the website has to be clean and optimized, here i means that code like JavaScripts or CSS should be called externally, try to keep your code as short as possible and ignore too much nesting.

You must validated complete website code either everything is working fine or not, check for browser compatibility, orphan pages and broken links, don’t forget to have robots.txt and sitemap.

Content

Content is still king, no one can deny the fact that since the revolution of search engine in mid 90s, content is undefeated king. Content needs special treatment, today search engines automatically take keywords within content, they become more conscious about content, they follow basic fundamentals of writing techniques, such as headings, sub-headings, bullets & numbered, inverted commas.

Now it’s up to you either you are successfully able to give an impression of your important keywords to search engines, try to use your important keywords in headings, sub-headings and try to start paragraphs with important keywords.

Note: - Here content means selectable content, content on images can’t be selected and read by search engine bots.

Linking

Linking is one of the most important criteria to get better rankings in search engines specially in google. Linking is divided into two categories onsite linking and offsite linking. Onsite linking belongs to links that are mentioned at your web-domain either they are internal or external it doesn’t matter, they have to be declare at your website (domain). Offsite linking belongs to links that point your web-domain from a different web-domain, they are inbound or incoming links to your website (domain).

In internal linking you should try to keep web pages as close as possible to root, if you have a big site of over 100 pages or 500 pages then you have to make relevant directories and keep relevant pages in them.

In link-building you have to keep few things in mind that link has to be one way, and link title and description should be very focus, try to have incoming links from relevant sites, since one relevant link is equal to 100 irrelevant links, when submitting to directories, go as deep as possible and try to find most relevant category where you can submit your site.

Manual Vs Automated Submission! Which one is the best?

2009-01-15T22:33:00.001-08:00

Manual Vs Automated Submission! Which one is the best?

We all know how important link popularity is for better rankings in top search engine like google, yahoo and msn! In this article you’ll come to know the linking types and brief comparisons of manual submission and automated submissions.Comparisons of Automated and Manual Submissions:

Automated Submissions	Manual Submissions
Can’t recognize PR of the Search Engine/Directories/Sites	Manually You can observe real PR of the Search Engine/Directories/Sites
Can’t recognize Type of the links	Links Type is easily recognizable
Will leave few input fields empty or wrong filled	Will never leave any required field empty
Will fail to recognize necessaries fields	Will easily recognize necessaries fields
Can’t recognize Title, Description Limits	Manually Title and Description Limits can be seen and can be utilized those limits very well
Can’t recognize which format keywords should be supplied, either with commas or with spaces	Can easily read either in which format keywords are required to supply
It’s Fast	It’s slow but very correct
Unreliable	It’s 99.99% reliable
Can’t make multiple compositions according to situations	Manually you can compose multiple titles and descriptions to maximize the benefits of submissions
Can’t read text over images, these days search engine and directories have started putting a image with text to filter automated and manual submissions	Text over images at the time of submission can be easily seen in manual submission and successfully proceeded to submission
Majority of the search engines and directories in their database is not validated and checked	Manually you can update the search engines and directories and can have record as well
They are limit to their database, they normally don’t have search criteria defined to update their database	Manually you have no limit, the more you search the more you’ll come know about search engines
They can’t reply to the validated mail and can’t validate the submissions	Manually you can validate your mail sent at the time of submission from search engine or directories
Wrong data input to fields, sometimes company names or contact person are supplied to title	Manually you have very less chances of wrongly filled data in required fields at the time of submissions

After looking at the comparisons, you can easily know why manual submissions are considered to be good and recommended by professional SEOs. Don’t look at the shortcomings and a little ease in automated submission, these shortcomings and little comfort can be a nightmare. Submissions are a very important part of link building campaigns, and if your submissions are made correctly they can play huge rule in link building. Try to submit manually so that you can get the maximum benefits out of it.

More links VS More Valuable Links?
Effective manual submissions can be very useful increasing link value, automated submission can create only more incoming links but effective manual submissions can give those links more value.

A professional submitter should always take care of few things, which can give his/her submissions more value.

Take Care of These Elements When Submitting…

1. Should know the type of the link, going to be visible after submission
2. Should know the limits of title and description
3. Should create multiple titles and descriptions according to limits
4. Should check and re-check those submitted links periodically
5. Always keep passwords and ids save for future updates

How Well Your Website Can Communicate with Search Engines?

2009-01-15T22:32:00.001-08:00

How Well Your Website Can Communicate with Search Engines?

Search engines don't talk with websites directly, they use bots to communicate with websites, their bots come to websites and start reading the websites, whatever they read at websites they go back to search engines carrying the messages and store those messages in search engine’s database.

Search Engines are NOT Human Beings!
Search engines view websites with different prospects. They don’t have eyes to analyze beautiful colors and animations, don’t have ears to listen music and don’t have feelings to fall in love with your catchy slogans. Apart of all these disabilities they can evaluate your website better than a human being.

When you develop or going to get your website developed, what things you should keep in mind? Being website Owner you might think of website design and content, being Webmaster you might think of easy navigation and flexibility of website. You might be missing one very important aspects of search engine positioning, and that is how search engine is viewing your website?

What Things Search Engines Like at Your Website?
Good communication can increase the performance, it applies the same to search engines, if your website can communicate well enough to create good impression to search engines, your website will be facilitating with high rankings then, here is a list of elements search engines like.

Validated and Optimize Code
Rich Content
Unique URL of Each Webpage
Plain URLs
Proper Internal Linking
Healthy Incoming Links
Text Based Navigation
Neat Table Structure
Good Directory and File Structure
Proper Headings, Subheadings, Captions
Title, Meta Tags and Alt Tags
Robots.txt

What Things Search Engines Dislike at Your Website?

Take care of the elements which can hurt your view to search engines, thought each search engine has its own criteria of viewing websites but all major search engines dislike these mentioned elements.

Broken Links
Invalid Code
JavaScript
Orphan Links, Images and Files
Under-construction Page/es
Pop ups
Redirectors
IP Tracking
Dynamically Generated Pages
Frames
Same Background and Font Colors
Multi Nested Table Structure

Search engine bots crawl website with different time frame period, it depends upon how frequently your website updates? Each search engine has its own time frequency to crawl websites, now you know what things do matter to search engines, take care of them so that your website can delivery its message well enough to get top rankings.

Best of luck :)

Organic Vs PPC! Who wins?

2009-01-15T22:30:00.000-08:00

Organic Vs PPC! Who wins?
Interesting comparisons between Organic and PPC listings, everybody wants to know which is of more worth and value, I would say that both have different preposition and benefits. Here is list of elements between both organic and PPC with their pros and corns.

Organic Listings

Long Lasting Effect
Slow Results
Low Cost
Less Control Over Ranking
More Clicks Than PPC
No Management
No Monitoring
Assumption
Gigantic Exposure
More Text Space
Uncontrolled Title And Description

PPC Listings

Effect Depends On Budget
Quick Results
Expensive
Complete Control Over Ranking
Less Clicks Than Organic
Complete Management
Complete Campaign Monitoring
Authentic
Limited Exposure
Less Text Limitation
Controlled Title And Description

I’m sure, this comparison will help you take better decision and best use of your hard earned money, both these marketing are very effective in different scenarios, if you have big budget you must go for PPC first and also keep organic as secondary marketing for long term. If you have small budget then organic would be an excellent choice with some paid listings in directories and industry related portals.

Top 7 Fundamentals for Google Optimization! Google SEO Tips and Techniques by Expert!

2009-01-15T22:23:00.000-08:00

Top 7 Fundamentals for Google Optimization! Google SEO Tips and Techniques by Expert!

Who doesn’t want to get Top Ranking Positions in Google? 1st Page Placement in Google is NOT difficult, you need to follow Google Optimization Guidelines, and this Article has Summary of the Seven Fundamentals for Google Optimization.

Google optimization is about following Google guidelines, Google likes ethical SEO practices, those SEO practices which are to help website owners as well as Google and it has published guidelines for SEOs here: http://www.google.com/intl/en/webmasters/seo.html

Top 7 Fundamentals for Google Optimization

Fresh and Original Content
Clean and Validated Code
Easy and Accessible Navigation
Good Interlinking of Web pages
Healthy and Relevant Incoming Links
Domain Age and Registered Period For
Same Contacts at Site and Domain Registration

Fresh and Original Content

Google love fresh and original content on web page, selectable content/text copy of your web page, google can’t read content on images or at pics.

Clean and Validated Code
Clean and validate code helps google to crawl deeply, try to put content at the beginning of your web page, ignore nesting, javascript or comments, in fact try to shorten the text format with the help of external CSS.

Easy and Accessible Navigation
Text or image base navigation helps google to read, google bot can’t read javascript, dhtml, flash base navigation, try to avoid using these practices which google doesn’t like. Keep your navigation at top or left side of the web pages, make sure to add a sitemap page which will guide web surfers and web bots to read each and every page of your website, if you have huge website then make sure to add at least all main categories’ links at sitemap page.

Good Interlinking of Web pages
Web links are like roads and streets at website, make sure all website’s internal links are text base or image base, with relevant content.

Healthy and Relevant Incoming Links
Google likes referred websites, specially referred from quality and relevant resources. The more referrer links the more top rankings. Here one thing should be remembered that one relevant incoming links is better than hundred irrelevant links.

Domain Age and Registered Period For
Google started keeping new registered domains in sandbox since April 2004, in sandbox almost all new domains kept on probationary period for 6 to 8 months, in some cases for longer period, Sandbox domains don’t get good rankings.
Google also likes to rank better to those domains which are registered for longer period like for 5 or 10 years, because whoever registered domains for longer period shows how much s/he is serious with her/his business and most probably won’t do SPAM with those domains.

Same Contacts at Site and Domain Registration
Google likes true businessmen and a true businessman doesn’t misguide his website visitors, google likes those websites which have physical mailing address to their contact pages and google compares it with that physical mailing address which is used in domain registering.

Jaggar Updates and Solutions! Always better efforts from Google!

2009-01-15T22:22:00.002-08:00

Jaggar Updates and Solutions! Always better efforts from Google!

Three Pronged Google’s Jaggar Update was the scariest of all Google Updates so far, it’s the longest period update and affected almost all websites specially those on competitive keyword or phrase. Majority of SEOs and Website Owners dislike this update, since they had to change their strategies.

I personally like google not only because of its volume and popularity but for its continual efforts to improve and maintain search engine quality of results. In search, google always comes with new and innovative ideas. Here is a latest updates that google does recently, it’s another step toward better results.

Here is a list of elements in Jaggar Update:

Reciprocal Link Exchange (RLE) Abuse
CSS SPAM
Blog SPAM
Redirect Domains or Pages
Pirate Sites or Matter
Inbound Links (IBL) Repetition
Outbound Link (OBL) Irrelevancy
Top Domain PR Weight
Keyword Stuffing in Alt Tags
Hidden Text

Reciprocal Link Exchange (RLE) Abuse: is cross linking between two or more websites for building link popularity, it doesn’t matter the websites are relevant or not, they are cross linked just to improve their PG. NO more cross linking now, jaggar update has really treated RLE website badly. Bulk link renting, link farming, FFA linking and irrelevant linking are also the type of RLE abuse.

Solution: Stop RLE link building strategy. Build one way linking through partnership programs, directories relevant category listings and relevant industry portal registrations.

CSS SPAM: is that CSS, which is created for misleading search bots and visitors, playing with CSS and deceiving search engine bots is NO more worth at least with google bot, webmaster use CSS to invisible text with website visitors, invisible text or near to invisible text by any mean is SPAM.

Solution: Use CSS for better formatting not to deceive search engine bots.

Blog SPAM: is that blog which is not updated and created specially to promote website.

Solution: Make blogs and maintain them regularly, try to use your blogs as guideline or help to your business rather just promotions.

Redirect Domains or Pages: are those domains or pages which are used to forward visitors somewhere else it could be in same domain or different domain.

Solution: Don’t redirect your domain or pages unless you have restructured or updated your website. Use 301 a permanent director, if you have restructured or updated your website.

Pirate Sites or Matter: are copied sites or matter from somewhere without permission, it could be from same domain as well then it will be mirror copy that’s also SPAM.

Solution: If you can’t manage to keep fresh content then there are free content distribution websites available which provide fresh content free of cost, use content from there.

Inbound Links (IBL) Repetition: IB links are links pointing the same domain pages. If one page is linked with too many times by different positions and with different or multiple keyword or phrase, it’s considered to be SPAM practice.

Solution: One or two multiple links (one could be text based and another could be image based link) are OK to same page, don’t go beyond the limit.

Outbound Links (OBL) Irrelevancy: is linking with irrelevant websites or categories, it’s wastage of time and money to be linked with irrelevant websites.

Solution: Find relevant category related to your website and ask for placements both paid and free directories and portals available with plenty of categories.

Top Domain PR Weight: is the index or default page exists in root directory, when you type www.mydomain.com this page comes to show its content, google has started considering this page’s PR only, rest of the pages got very less consideration to google now.

Solution: Register your top domain in directories, portals to get maximum incoming links to your top domain and keep fresh content at top domain as well.

Keyword Stuffing in Alt Tags: is considered SPAM, this is a technique in which keyword or phrases are put in atl tags without considering that they are relevant or not.

Solution: Put relevant keyword or phrase in alt tags if keyword or phrase doesn’t suite then don’t try to put it forcefully.

Hidden Text: is invisible text that is kept to feed search engine rather to show website visitors. In this technique text color is kept same as back ground color, as a result text cannot be seen by human visitors.

Solution: Don’t use this technique, if you have applied it, remove it as soon as possible. Instead of keeping your text hidden, make everything visible to visitor and try to use keyword or phrase in caption, heading, sub-heading, bold or linked.

2009-01-15T22:22:00.001-08:00

Google Morning! Google Afternoon! Google Evening! Google Everywhere!

By Asif Iqbal

Why and how much Google is Getting Important, either you are Businessman, Doctor, Engineer, Software Professional, SEO or Housewife, you tend to google every time. Google is more or less an integral part of our online life now. Google has become the biggest brand on internet, it’s still a seven year old kid and has surpassed young and healthy fellows like Microsoft and Yahoo!

Google Means the World!

Google means everything for almost everybody, you ask from it, it’ll serve you with the best. Google People intent to capture all World’s Information at one single platform, one can guess how big they aim to be! Thought Google hasn’t get 10% of its Goal but still it’s the Biggest Online Database. It serves to everybody including Businessmen, Visitors, Professionals and Competitors as well.

To Visitors: Google is their Genie, which can serve them anything they want without spending any penny.
To Business Owners and Advertisers: Google is their God father, which provides them immense quality traffic every moment.
To Competitors: Google is their Teacher, which sets new Trends, it’s competitors try to follow the same way as it does, try to learn from Google.

Google Loyalty!

Google is basically a Search Engine that has built enormous Loyalty with its Visitors through its consistent quality, reliability, innovation and simplicity. Whatever Google is going to experiment, people already trust that it’s going to be big and very reliable. That’s why thousands of people get dependent on Google.

Google to Follow!

Well, it’s not easy to follow Google’s way, because Google always believes on Research and Innovations, how can it be restricted to Search only? It had started Testing and Launching New Services and Tools for better user Experiences. Its BETA Launched Services and Tools got Mega Success and surprised big players like Microsoft and Yahoo!

Secret of Google Success!

David C. Drummond, Google's Vice President, Corporate Development, according to him there are four factors as the key to Google's success:

Technology: Along with its innovative approach to page ranking, Google is a purpose-built hardware company, building all its own servers from components it buys directly for their manufacturers. According to Drummond, Google now operates the world's largest distributed computer system.
Business Model Innovation: By perfecting the nature of targeted ads, Google not only has created a highly effective revenue generator, it has produced what it hopes to be a better experience for its users. It is Google's goal to make their targeted ads at least as relevant and useful to users as the search results themselves.
Brand: According to Drummond, a European study recently determined Google to be the number one most recognized worldwide brand. Indeed, Google has become a verb ("I can't wait to get home and Google him") which poses real challenges to a company seeking to protect the strength of its mark.
Focus on the User Experience: Product decisions at Google are driven by optimizing for the user experience first and for revenue second. The folks at Google firmly believe that the better the user experience, the more easily money will follow.

Google Info

The Google name was chosen to represent the gigantic amount of material available on the Web. It comes from "googol" the number 1 followed by 100 zeros.
For more http://www.google.com/intl/en/about.html

Google History

Google was created by two Stanford students, Larry Page and Sergey Brin. In 1996, they developed BackRub, a search engine that analyzed the "Back Links" the number of web links that pointed to that page. With an investment from Andy Bechtolsheim, a Sun founder, and others, Google Inc. was founded in September 7, 1998.
For more http://www.google.com/corporate/history.html

Google Tools and Services

Google has launched dozen of Desktop and Web Tools and Services, though majority of services and tools are still beta but they are very effective, here is a list of google tools and services http://www.google.com/intl/en/options/

Getting Top Positions about More Hits? Thanks to Google Alert!

2009-01-15T22:11:00.000-08:00

Getting Top Positions about More Hits? Thanks to Google Alert!

By Asif Iqbal

How many of you think this way? Let me repeat my question, is getting top positions about more hits to your website? I guess all will answer in YES, but the truth is a bitter reality, thanks to “Google alert”.

Getting King’s place doesn’t mean more Money!

In the same manner getting top positions doesn’t mean more hits to your website, when a website comes at top place in search engine, what it shows? It has three things to show, page title, description and website address. Site title and description help searchers to motivate (to visit) or reluctant (to leave).

Hard to justify with different Industries every time

It takes years to understand one business properly, how can one expect from SEOs should understand all industries? YES, SEOs understand their JOB very well, most SEOs understand the common sense of business.

To Understand clients’ industry/business and its term is just like giving them the best outcomes, it will not only help to communicate with Clients but this way SEOs can help them in correct direction.

Why to Thanks Google Alert!

Google Alert is a very effective utility of Google, it tells us about which websites are hits with search keyword phrase/s, it really helped me knowing the fact that not all top ranked website/s are hits, it’s about the best description tag that turns searchers to click on that website/s, it doesn’t matter where website/s ranked, you can experience it by yourself, www.google.com/alert is a free service, create your alerts and whenever you get alerts, try to search with those mentioned keyword phrases and see the position of the hit website/s.

How important is Description Tag?

Description tag can turn searchers to be visitors, so you can guess how important description tag is! Bringing websites to top positions require a lot of things including healthy content, good link popularity, easy navigation, logical site structure, clean html and relevant title/description tags.
SEO efforts are not just to bring websites to top, bringing website to Top is just one of the elements of SEO efforts. A SEO involvement is the 2nd heaviest involvement than website owner.

Understanding Clients Business…

Understand clients target audience and market
Select the best keyword phrases according to product/services, keeping target audience in mind
Focus on the most relevant keyword phrases
Recheck all keywords by "Reverse Engineering Process", either the selected keyword phrases give the exact traffic your clients require or not
Write “Title”, title belongs to keywords, try to include relevant keyword phrase within the limit of 60 to 70 Characters
Write "Description Tag", description tag is very important bringing traffic and converting visitors into customers, it belongs to products and services, write is according to products and services, it has to be central idea of the page and site

Motivate SE Searchers!

Searchers are never the less important than Visitors, it’s easy to motivate visitors than searchers, a visitor visit a page but a searcher view collectively not more than four lines of title, description and website address.

Do you know?

Who your searchers are…
What they must be looking for…
What description your website is showing off after search…
On Which page your searchers are directed…

If you still miss some answers of above mentioned questions, you should be able to find out all, after knowing all answers, you can easily motivate your searchers to hit your website.

About the Author
Asif Iqbal is a Researcher, SEO, Trainer, Speaker and Author, specializes in branding and promotion, pioneer of SEO industry in Pakistan, and has trained dozens of quality SEOs. He can be reached at asif@asif-iqbal.com

Google Drops Pagerank on Top Internet Websites

2009-01-15T22:10:00.000-08:00

Google has done it yet again, They have created enough noise to make sure that everyone hears it this time loud and clear. Paid link advertising has been used by the internet marketing community to gain search relevancy and tweaking search results, and their have been indications that Google is doing something to stop this practice and make the search results more relevant and democratic.

So here we are a list of websites that have suffered a major page rank blow from Google.

http://www.washingtonpost.com/ PR7 to PR5
http://www.forbes.com/ PR7 to PR5
http://www.suntimes.com/ PR7 to PR5
http://www.sfgate.com/ PR7 to PR5
http://www.statcounter.com/ PR10 to PR6
http://www.masternewmedia.org/ PR7 to PR4
http://www.autoblog.com/ PR6 to PR4
http://www.engadget.com/ PR7 to PR5
http://www.problogger.net/ PR6 to PR4
http://www.copyblogger.com/ PR6 to PR4
http://www.joystiq.com/ PR6 to PR4
http://www.tuaw.com/ PR6 to PR4
http://www.searchengineguide.com/ PR7 to PR4
http://www.searchenginejournal.com/ PR7 to PR4
http://www.johnchow.com/ PR6 to PR4
http://www.quickonlinetips.com/ PR6 to PR3
http://weblogtoolscollection.com/ PR6 to PR4
http://andybeard.eu/ PR5 to PR3
http://www.seroundtable.com/ PR7 to PR4
http://www.blogherald.com/ PR6 to PR4

It is clearly evident that the pagerank drop has happened to websites which were in someway or the other selling paid links and could alter search results. So its time that SEO’s alter their groove and get down to some serious link building.

Google Webmaster Tools offers Geographic Targeting of website

2009-01-15T22:08:00.000-08:00

Taming Google search results for Geographic location had become frustrating for Webmasters and SEO experts. it is a known fact that Google search results are tweaked based on the location of the searcher, and this phenomenon is caused due to Google algorithm which produces different search results depending on from where the internet user is searching.

Google Webmaster Tools Geographic Targeting Feature

This feature has been introduced with Google webmaster Tool to help webmasters tell the search engine their targeting location.

Effect of Geographic Targeting using Google Webmaster Tool

A few tests have revealed that setting this can effect your search results when a user searches from that location. Although if you are targeting global audience it is advisable not to use this feature as it may have adverse effect.

Google Webmaster Tool Interface (Learn More from Google)

Factors that contribute to Geographic Search results on Google<

Here is a list of some factors that are often perceived as the guiding force for different results by Google by geographic location.

: This information tells Google that the website probably belongs to that location, but there are exceptions to that.
Extension of the Domain Name : A website which has a country specific domain extension like co.uk or co.in, will rank better in UK and India respectively.
Keyword Usage on the website: This can also contribute to the changes in ranking algorithm, for example if you are using too much of India or UK in your website it is perceived by Google that the website is targeting that location.

The Google Webmaster Tools Geographic Targeting feature is step forward in helping webmaster target their visitors more effectively and making the web a better place.

Do Site wide links drain Google Page rank?

2009-01-15T22:07:00.000-08:00

website wide link building has always lured SEO community to harvest page rank juice but after the drastic page rank update from Google, webmasters have become vary of whether they should link out to related website on a site-wide basis or not.

The theory that i hold on this issue is that, If your links are constant on the whole website then google understands that the the block is constant, and it attributes the draining of page rank to on page content rather than navigation or footer links.

So if your links are relevant then you should not fear to add links as a block on the navigation as it would add value to your website in terms of hub nature.

Hosted Marketing Pages - Another Arrow in the SEO Quiver

2009-01-15T22:06:00.000-08:00

Hosted Marketing Pages also commonly called HMP’s are being frequently used by SEO companies to stay ahead in the SEO race. So what are these HMP’s?

Hosting Marketing Pages

They are basically a web page that is hosted on another domain with links to your website. These pages are usually bought at a cost, the cost really depends on the bargain you strike with the domain owner.

Unlike resource pages these are links from a page from a website dedicated to your website, and is generally more effective that the traditional link building. But like they all say there is nothing free in this world, SO are HMP’s (hosted marketing pages)

Direction of use for HMP’s

Although is the same old rules

Relevancy
Accessibility
Page rank of the website

So if you have the money to blow, start blowing it now and buy some Hosted marketing Pages. And in case you need help, get hold of an SEO Company to do the Job for you.

Google August 2007 Page Rank Update

2009-01-15T22:05:00.001-08:00

SO i guess its time to hold tight to the seats, the much awaited google page rank update for the august 2007 is nearing close and we are all hoping that we are in good books of google. This much awaited page rank update is around the corner and i can sense that most of the SEO industry is already hitting future page rank tools to know if Google has propogated the new page ranks to its datacenters.

Preview on the Last Page Rank update:

The last page rank update left most of the SEO industry in pain when most of the websites lost their page ranks with a only a few that managed to hold on to what they had. The last page rank update of google sent a shock through out the seo industry and with the new one around the corner and i can around 90% of the industry to gain back what they lost.

So Guy’s hold on to your seats belts, Google is comming your way… with what only time will tell and the time is already there. The clock is ticking and is about to strike 12.

Will keep you updated once i notice the update in on!

Google ToolBar PageRank Update APRIL 2007

2009-01-15T22:04:00.000-08:00

Welcome the latest PR update from Google for April 2007, This PR update is currently in progress and has already created a lot of havoc, with PR’s of websites dropping by 2 points and in some cases zero.

Although its too early to say anything, but let hold on to our seats to see what this Google PR update has in store for all the webmasters around the globe.

There are a couple of websites from where you can check your PR at different data centers:

http://www.seochat.com/seo-tools/future-pagerank/
http://www.iwebtool.com/pagerank_checker
http://livepr.raketforskning.com/

Happy Google PR update

The MSN AdCenter contextual Ad program- can it deliver value?

2009-01-15T21:52:00.000-08:00

With the AdCenter contextual Ad program, MSN has attempted to add a new paradigm to the online advertising space. But as an online marketer, you would surely be interested in knowing whether it is actually capable of delivering value to your online sales endeavors. Let’s try and understand its potential by getting to know its broader positioning and reading through the finer lines.

What are contextual Ad’s?

Contextual Ad’s can be broadly termed as Ad’s which are localized and at the same time personalized in relation to each specific search query.

They are an optional feature at MSN AdCenter. When you opt for it, the AdCenter evaluates content on different web pages to try and match it as perfectly as possible with the keyword, so that the targeted keyword specific Ad gets displayed only on WebPages that have content similar to the keyword.

This way you can optimize your entire list of Ad’s in a manner that they get displayed only to the right audience. The options at your disposal would be in relation to:

o The exact geographic location: For e.g. you can target your Ad’s only for people from US or even zero down to the exact city like New York.

o Age and gender: specific targeting as per the gender and age. This way if you are selling make-up kits, you can target it in such a way that it’s visible only to females. Microsoft claims to do this segregation by diving deep into its data base and by understanding the usage patterns.

o Day of the week: You can set the settings in such a way that they become visible only on predetermined days. For e.g. if you marketing office equipments, then you would be more interested in display of your Ads during week days, rather than on weekends. The contextual settings if activated can do that for you.

o The exact time of the day: Applying this variable can help you optimize the exposure time of your Ad’s. The Ad’s get displayed only during the time duration specified by you.

Are there any advantages of contextual Ad’s?

A proper understanding of its inherent strengths would be the deciding factor between you and success. However, in the broader perspective, they definitely seem to be advantageous as they let you:

o Leverage existing keyword campaigns by allowing you access to a larger yet more targeted audience.
o Bid for contextual Ad placements on pages having content matching your Ad’s. This way you can ensure that the exact target audience is reached.
o Pay only on cost-per-click basis

Disadvantages of MSN contextual Ad program

The disadvantages (if any) are not really concerned with the contextual Ad’s design parameters. They can surely match-up to such programs on other search engines. However, you have to keep in mind that the contextual Ad programs cost you extra money and the ranking you get on the pages will depend on the cumulative value of your bid.

Moreover, MSN would do a lot of good to itself, if it makes the customer service part (approval of keywords and descriptions) speedier. As of now it usually takes 3-4 days to get your Ad’s approved; any online marketer would vouch that it’s a bit too long.

Value creation potential

The MSN AdCenter contextual Ad program, can definitely act as a potent tool in the hands of a smart online marketer. The eventual success of your campaign would directly depend upon proper targeting strategies employed by you.

After all, in Pay per Click online marketing; the click through rate (CTR) and conversion ratio depend on the suaveness with which you understand the ever changing dynamics of paid listings.

By being on your toes at all times, you can definitely derive value from the MSN AdCenter contextual Ad program.

We can help you achieve traffic through professional PPC Management services India.

The Dynamics of SEO in 2007: Emerging trends

2009-01-15T21:51:00.000-08:00

The year 2007, would for sure be a great year and would bring in to fore a number of new innovative technologies and applications.

With regards to the SEO world, there are certain imminent changes which are mostly centered around the way people will search on the web and it’s implications on the SEO fraternity.

Change One: It would not be only about algorithms

Early 2007, Wikipedia is going to launch its very own search engine based on software named ‘wikiasari’. Officially dubbed as the people powered search engine; the search results it produces would not be algorithm based but it would be based on human editorial judgments. That would imply that if this search engine really catches on, that would ensure that the entire black hat SEO society shut shop or at least forget about having rankings on the new search engine. Moreover, the new search engine would work on open source software.

Change Two: Link relevancy

The other important change that would come about with human editorial process as in wikiasari would be the diminishing importance links would be accorded. This impending approach would completely upturn the present situation as today the number of links pointing to your website is the determining factor for search engine rankings. In the days to come, your rankings might entirely depend on the judgment of a human editor.

Change Three: Local search

All the search engines will impart enhanced importance to local search, as that’s one area which has massive potential. That’s why your search engine positioning strategies would have to incorporate all the important localization factors.

Change Four: Emergence of vertical search engines

Vertical search engine means a search engine which will focus exclusively on certain a given domain. For example, there could be a search engine which would focus on electronics; some other would focus on automobiles. Vertical search engines are certainly upon us, but whether they would succeed is one development every SEO would follow.

Change Five: Pay per Click, not anymore.

The increasing incidences of click fraud is definitely denting the credibility of the PPC model of online advertising and that’s why the future would be more about the sale / lead sale acquisition model of online advertising. The near future would undoubtedly witness the emergence of such advertising platforms.

Change Six: The rise of LSI

Although many SEO companies have written off latent semantic indexing in the search engines as a non-starter, but the indications are that its far from over. LSI as a technology is intended to make the search results as relevant as possible and would also incorporate user behavioral studies. With Google having been started out on this path, completely writing off LSI would be surely an exercise undertaken for ones own peril.

Moving ahead on the; by now well established path, the search engines are trying to optimize themselves as much as possible for the comfort of the end user. The big fight now is simply not only about getting visitors but has in fact moved a step ahead and its now about giving as relevant results as possible.

In other words they are trying to think more like humans and all the changes they are incorporating are small but important steps in that direction.

The best 5 ways to build links effectively

2009-01-15T21:50:00.001-08:00

Any SEO worth his money would vouch by the importance of effective link building strategy. Link building is one of the most important factors which should be taken into consideration for enhancing the natural ranking of websites. It also helps in increasing the referral traffic from the other websites.

Out lined below are the 5 most important link building services, which a SEO can’t afford ignoring. These services form the basis of an effective link building campaign and they are:

Press releases:
One of the best link building devices is press release. If the press release features the latest news in a meaningful format then it can really do wonders for your website. In addition to bringing-in quality traffic, they can be helpful in getting a lot of in-bound links from quality news portals

RSS Feeds:
You can syndicate the content on your website to other related websites through real simple syndication (RSS). This way you can get targeted traffic to your website as you would be having your link on the syndicated webpage. The search engines consider this too as a very relevant inbound link.

Directories:
Online directories are a very important source of one way inbound link. It’s pertinent to note here that; to get maximum leverage from these directories it is very important to submit your pages in as many directories as possible. The right selection of such directories can very well ensure sizeable amount of targeted traffic.

Viral campaigns:
The importance of social networking sites is growing by the minute. By submitting blogs and other such feeds on these directories, substantial amount of one-way inbound links can be obtained. They can act as good viral campaigns to create awareness about a new product or service. I recently also learned about link baiting as a service.
Similar websites:
The most important and the toughest link building exercise are getting links from related/ similar websites. The search engines impart maximum value for links from websites which render their services in a similar domain like resellers, partners, industry associations etc. Moreover, direct inbound links from websites with the suffixes like .gov, .edu. Are given highest importance, that’s because links from such websites/ institutions enhance the credibility of a website.

Link building exercise has the potential to make or break the effectiveness of your online business model. That’s why it would be always advisable to go for a professional link building company. Such a company through proper application of link building strategies can add to your stated goal of getting more visibility on search engines.

Black Hat SEO

2009-01-15T21:48:00.000-08:00

Are shades of grey SEO really Black Hat SEO? Black hat SEO is a strategy which gets a web page or entire site banned from a search engine. A shade of grey is when you use a black hat strategy but your site has not been banned yet. Remember the acronym for YET: You're Entitled Too!

There are many different opinions on the subject of Search Engine Optimization. Many folks will deliver advice which will work to get you top 10 rankings but what is really the difference between Black Hat SEO and White Hat SEO? There has been many good attempts to define Black Hat SEO.

All are relevant and an example can be found at http://www.blackhatseo.com. The site contains a page of example Black Hat SEO and a directory of not recommended products and services. But is there more to it than just keyword stuffing, hidden text and spamming image alt tags?

If you read the the Webmaster guidelines at Google: http://www.google.com/webmasters/guidelines.html, youll notice that sneaky Redirection pages are not welcome. (This does not include the 301 redirect.) What are Sneaky Redirection Pages? Sneaky redirection pages are set up in in groups of 10 or 20.

They all target similar and related keywords or phrases. The only links on these pages are links to other pages in the same family creating a false sense of related linking. They do not contain content that any human would be interested in.

These pages show up high in Search Engine Results Pages (SERPS). When you click on one of these pages from a search engine result, you will be redirected to another page.

(Usually a high pressure sales page.) Is this misleading? You bet. Why? Because the page you click on from the serps is not the page you actually get to read. Can Sneaky Redirects be considered as a Black Hat SEO tactic? I think so.

The reason being is that if your page is discovered, it does get banned. These pages are smart when it comes to getting a higher search engine position but they will vanish if another marketer reports your page.

What SEO Strategy Should You Use? All SEO strategies have value. I think that the focus of attention should be to avoid Black Hat SEO if your intention is to keep your site from being banned.

Visit SEO forums and use the ideas that you feel comfortable with. There are many SEO forums out there. Here is one to get you started: http://www.searchguild.com Be aware of search engine guidelines.

If you read conflicting information, or if the tactic does not feel 100% OK, maybe the tactic should be placed on the back burner or even avoided forever.

The Top Five Strategies for SEO

2009-01-15T21:47:00.000-08:00

Ever wonder what strategies that Search Engine Optimization (SEO) experts consider to be the most important? Stephen Mahaney, President of Planet Ocean Communications , a search engine consulting and SEO publishing firm, was asked this very question. He was kind enough to send us his response for publication in MarketPosition:

I decided to write this article after receiving the following comment and question from a reader…

“I usually don’t ask questions, often intimidated by my lack of knowledge but I guess I’ll ask the age old question. To get more traffic to my website, what are the top five simple steps to take. If you can give them to me in point form that will be sufficient as I’m sure I can go from there.”

Actually, we thought it was a great question - so much so it merits a short article. Granted, all of these tips are well known and relatively simplistic but they are also the must-do aspects of search engine optimization.

In other words, before you do anything else, these are the items that you should check off your list.
Be certain the words that you wish to be found under show up in your

Link Popularity building Tips

2009-01-15T21:45:00.000-08:00

So, your web site is created. Your meta tags are in place. You’ve submitted to all the major search engines. Besides twiddling your thumbs waiting for busloads of traffic to hit your site… now what? Now, you need to use link popularity to improve your ranking on the search engines.

What is link popularity?

Link popularity is the total number of external web sites that link to yours.

Why is it important?

Many search engines include a new factor into their ranking algorithm: link popularity. Google is the most prominent search engine optimization use link popularity in their ranking algorithm. If you want to have high rankings on search engines, you must have good link popularity.

How do you know which sites are actually linking to you?

Check your link popularity and compare it to other sites on the Internet by LinkGnome™!

Why is it important to have many links to your web site?

First, links to your web site bring you additional visitors. Second, many search engines consider link popularity as an important ranking factor - the more web sites link to your site, the higher rank your web site will have.

Why is it important to know who links to your site?

Just to know it and compare with the list of web sites that link to your competitors. Also, it’s useful to check who links to avoid links from abusive sites.

Why is it important to have a list of web sites that link to your competitors?

Because well placed links bring consistent and targeted traffic. Once you have a list of web sites that link to your competitors, you can start contacting them to check if they are interested in linking with your site as well.

Thus, knowing who links to your site and to your competitors and constant increasing of the number of links to your web site is an important component of web site promotion.

SEO Tips for Beginners

2009-01-15T21:44:00.000-08:00

For all budding SEO’s who have just begin their journey in the world of internet marketing, here are some starting tips on SEO so that you move forward in the right direction. For being a professional SEO before i take your further in understanding the basic, I would like to give away my basic philosophy and approach to seo.

For being a Good SEO the attributes one should attach to himself are:

Enough patience to see his way through the various search engine updates.
Don’t fall for spam techniques as a resort to quick rankings
There is only one way to high search engine rankings, The right way to SEO !

Here are some basic tips for SEO:

Title Tag: Ensure that you have your keywords in the title, dont repeat them, and dont make them look spam.
Meta Description: Repeat your keywords in the description at least 2-3 time to give them weight age.
Meta Keywords: Although are not in use by search engine, but why take a chance, use them and keep them short and precise.

On Page SEO Tip

H1 Header Tag: Ensure that your design supports that your H1 tag is the first thing after body, use keywords and try not to repeat them. Follow the h1 tag with a paragraph with keywords sprinkled evenly.
H2 Header Tag: Use 2 h2 header tags each followed by a paragraph.
H3, H4, H5 Tags: You can use these tags also as appropriate for the content.
Keyword Density: Keep the keyword density of your page between 5%- 15%
Image Alt Tag: Make sure that all images have an Alt tag and don’t over use the keywords to make them look like spam.
Link Structure: Use your keywords in anchor texts of the links on page.

If you have these in place then you are headed in the right direction, i will be providing you with more information on Off Page optimization in my next article on SEO.

Google Adsense Tips

2009-01-15T21:41:00.002-08:00

Google Adsense Revenue Model

Offlate many webmasters are creating websites which are targeting Google adsense revenue model, where pays a percentage of the ads revenue to the website that advertises the ad. SEO Combat has tried to help these webmasters by creating a guideline to make this more simpler.

Google AdSense Tips and Techniques :

Great Websites with target themes
Focused websites have a better chance to acheive higher rankings on the search engines for the theme. So create websites that are focused on a theme and has unique content.
Target Keywords
When choosing the focus make sure that the keywords attract a reasonable level of pay back, to ensure a good level of return on investments.
Websites Age / Time

A website whose age is more is trusted with Google and its easier to rank on search engines.
Tracking Channels

In order to know how effective a specific website or ad placement is, use distinct channels and subchannels within Google to track effectiveness of a campaign.
Integrated Ad Placement

Try and integrate the look and feel of the ad with your website so that it doesnot look like an ad to improve the CTR (click through rate).
Number of Ads on a page

Make sure that the number of ads on the page are limited to ensure the relevancy and dont make it look like a spam.

Adsense Account Disabled

2009-01-15T21:41:00.001-08:00

Is there any there having trouble google adsense account being disbaled. It is noticed that google has its terms and conditions and policies to control the PPC network fraud. But there are players who are genuine but still there adsense accounts are being disbaled.

The most common reason why an adsense account can be disabled is due to.

1. Clicks from the same IP, from your own network
2. When you dont comply to google adsense policies and terms and conditions.

Google Adsense Policies

Although the only way one can get to reactivation of an adsense account is by emailing google and proving to them that you are genuine adsense account holder.

So if you are an adsense account holder and you wish to get you adsense account back, get into an email spree with google and you might get lucky.

Let hope this works out for you.

Yahoo ads vs. Google adsense

2009-01-15T21:40:00.002-08:00

NOw that yahoo is comming up with its own as publishing network its time that google says bye to its monopoly on content ads networks. It is assumed that yahoo ads will have much more returns in comparison to the google adsense, around 25% higher, Based on comments noticed by current yahoo and google ad publishers.

Also the Google adsense programs dont have a very good way of managing there publisher and kick off the valid publishers also adding up to the frustration of publishers. where i personally think yahoo would be better. This fact is adding up and more and more publishers are looking at moving to yahoo ads over time.

Although Yahoo ads are in BETA but they are going to hit the market good and on time when the boom is going to be there.

Yahoo Ads Recommended for Content Ads Publishers.

Yahoo 301 redirect problem

2009-01-15T21:40:00.001-08:00

Yahoo seems to be having a problem with detecting 301 redirects, which implies that once a complete website or page is redirected to another location, yahoo does not change its index and continues to have the old page in the index. This can lead to duplication issues with the new page being banned from the yahoo serps.

The downside of this problem of yahoo is that the new page remain out of the serps while the redirection works on the server level, and the webmaster has to ensure that the redirection is on at all times.

Some recent tests have revealed that this problem continues to exist and may be yahoo is looking into the problem and i can only hope that it gets rectified. We will be keeping a close watch at the yahoo 301 redirection problem and will update this post as we see any movement.

The main objective of SEO services

2008-12-17T17:40:00.001-08:00

Therefore, you have seen others create a web presence through its Web site. It has also seen earning huge profits from them. But what you might not know is that it requires the search engine optimization to help you be visible on the network. Gaining visibility is not an automatic process and will have to work on it.

Some of the main purposes of SEO services listed below.

Increased visibility

There are a hundred and thousands of Web sites on the World Wide Web. Thousands are added every day, so that your website has every chance of becoming lost and that would go so far as to say that you will lose. Here arises the main function of the SEO services. They increase their visibility on the Internet and thus increase the chances that someone comes through your website and the use of it.

Higher ranking

The words â € ~ € ™ Search Engine Optimization relate to the optimization of content for the benefit of search engines. How people searching for a particular site? They do so with the help of search engines. What do search engines is that spiders crawl to send through the website, in order to classify them. Optimization is considered a success if they allow search engines to your website rank higher than other sites that respond to the same word â € ~ € ™ or â € ~ € ™ phraseâ search. This is the innate goal of SEO Services.

Internet Marketing

The search engine optimization is one of the most important components of Internet Marketing. Each and every technique used in online marketing succeeds or not on the basis of SEO. If the optimization of the website is true that there are chances that its marketing effort for products and services on the Internet will be a success. At the end of the day their SEO services that underpin the process of marketing a line of business. No SEO, no online marketing. As simple as that!

These services are an important part of the portfolio of services offered by Wild NET Microsoft. If you have any requirement with respect to the optimization, and then contact us as soon as possible.

Top 17 SEO strategies

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1. Picking keywords strategically.

2. Ensure that these strategic keywords appear in the crucial locations on web pages.

3. Includes lots of text content in the body of the HTML page.

4. Avoid the image map links - some search engines can not follow these - instead use HTML hyperlinks.

5. Avoid tables - some search engines can not follow framed links.

6. Avoid dynamically generated pages - if the pages are generated by CGI or database delivery, it is expected that some of the search engines will not be able to index them. Consider creating static pages whenever possible, perhaps using the database to update the pages, do not generate on the fly. Also, avoid symbols in URLs, especially the symbol, as most search engines will not be able to read them, and will not be able to index the page.

7. Using Meta Tags (including tags on images).

8. Includes a page of reciprocal links.

9. Includes an index of the site map page in plain HTML.

10. The presentation of the site to search engines manually through the communications services and paid inclusion, but avoiding the presentation unconsciously to the same database search engine, site and get banned from its index.

11. Recalling to the site to major directories like Yahoo and smaller directories.

12. Do not rely on automated technology, you can get banned pages (for example, maintains pages, redirects IP, meta refresh, presentations of cars, etc.).

13. It is not better to wait overnight success as it takes time for the optimization, the better the results.

14. It may seem easy to do at home, but would work out cheaper and more efficient using a specialist search engine marketing firm, which are constantly researching the market.

15. Use items like h1, h2, because the search engines interpret the text as a title more important.

16. Text in bold is also considered more important by search engines. The bold primary keyword phrase 1-3 times on the page is a good way to alert drivers of the phrases prominence and importance.

17. Image alt tags should contain a brief description of the photo or image.

Visuals Keyword Research

2008-12-17T17:38:00.001-08:00

We should not move. Keyword research is a vitally important aspect of your search engine optimization campaign. If your site is targeting the wrong keywords, search engines and their customers may never find, resulting in the loss of sense of dollars and classifications.

By targeting the wrong keywords, not only put valuable advertising dollars at risk, they are also pulling all the time and energy you put into your site to reach the rank of the terms to begin with. If you want to remain competitive, can not afford to do that.

In the early days of SEO, measuring the "popularity" of the search terms has been done by conducting a search of that phrase in one of several engines and see how many results came. As you can imagine, this was a tedious and ineffective method of keyword research. Fortunately, times have changes and now we have the tools and techniques to make the tough part for you.

By applying our analysis techniques can be learned quickly how many users are conducting searches for keywords for each day, how many of those searches turned into reality, and other important information analysis. This process can tune into the words and terms that had been forgotten or are unaware synonyms.

The key to success is indetifying keywords that can provide targeted traffic on the basis of their popularity in searches and competition for real terms between other sites. Our approach demystifies the process and allows us to take along our clients for the trip.

Link building strategies

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Link-building strategies should be an integral part of its search engine marketing from Google campaign.Ever ruled that websites that contain a number of links from other sites in quality are also likely to contain the most relevant content in the field, The term "link popularity" was born. Today, link building strategies should be part of your search engine marketing campaign.

How many links do you need?

Google software engineer Matt Cutts said, "Google is a site as soon as they find one or two links to the main page. Usually we recommend arriving at least a link from the Open Directory Project."

However, the number of reciprocal links needed to obtain high rankings depends on the number of links shown by his superior competitors Google PageRank. If your competitors display only 20 links to their sites, you can ensure a higher score of PR for the creation of 25 links to yours. But if your competitors have hundreds of links, then you have to beat that number for top rankings.

Keep in mind that not only is the number of links that is very important is the quality of sites that link to you (popular, respected sites) and the relevance of their contents to his audience that counts.

SEO Writing

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Visualsinda offers professional SEO copywriting services that help their websites high position within the listings of search engines for specific keywords at the same time, that success in selling its products and services.

It is believed that when a search engine is about to show its results for a search term, it examines the density of keywords in Web pages in its index that particular sentence. On the basis of calculations and other elements of SEO, who then proceeded to classify the pages accordingly. Therefore, having keyword rich content of specified search terms to help its information favorable to sit among the search engine ranks.

Once you have web pages well positioned and obtaining targeted traffic, the next great challenge is to make sure that they do a good job in promoting their business. There is no point in having visitors come to your website if you are not going to interact with it or make a purchase.

Placing a strong emphasis on acquisitions, India Vision, make sure your content is attractive, especially written for the visitors, while focusing on the needs of different search engines. Also avoid using "keyword stuffing" and all other spam tactics that harm search engine visibility and conversions.

To help maximize your return on investment (ROI), our SEO copywriting consists of the following:

Research your target market, products and services.
Writing content that differentiates you from your competition.
Copywriting effective that reads well and is dedicated to his audience, which in turn helps to increase conversions.
Use of SEO knowledge to create keyword rich text that gives an advantage with search engines and attracts visitors directed.

Regular search engine can damage the presentation of its website

2008-12-17T17:29:00.001-08:00

While trying to develop its website, it's likely you've seen a lot of bulk ads, search engine submission software or services. It takes time for all pages on a Web site to be indexed by the major search engines, which is why many companies have taken on the website of the presentation of automated services. The truth is, however, that the use of an automated search engine submission service is never a good idea. The best we can hope for is that your website indexed in approximately the same time as if to let search engines crawl and, of course, or you submitted it to the top three. The worst thing you can hope for is that your website to get blacklisted and waste a lot of money.

The three major search engines Google, Yahoo and MSN, which are the vast majority of your search engine traffic will come. Most other search engines are nothing more than portals to use the results of these three search engines. The remaining few who have their own results will be only a fraction of its traffic, if any. Present for the big three is quick and easy, there's no need to pay for the service or the bulk purchase of software, especially when no one can be sure that your website will be presented with precision, anyway.

Presentations regular monthly to search engines will be ignored and its website can be blocked

One of the pitfalls of using an automated web site for the submission of regular, repeating the presentations is that they will most likely be ignored by search engines. Most search engines, including the big three, require Web sites to be submitted and verified by hand the development of a code to be included that can not be read by a software program, before a presentation will be accepted. This means that your site can not be brought to the big three by an automated program, only a few smaller engines that do not bring much traffic.

You can also run the risk that your website temporarily blocked with automated search engine submission services. Services that promise regular presentations once a month you can get your site banned from search engines to do these presentations frequently as spam. If this happens can be harmful to your website and your business.

The best way to get your site indexed by search engines is to submit it to the same big three, Google, Yahoo and MSN. Each has a link from its homepage, making it easy for site owners to add their website themselves.

Alternatively, consider using a reputable and reliable search engine expert presentation that will succeed in submitting your site manually to a wide range of search engines

Regular search engine can damage the presentation of its website

2008-12-17T17:25:00.001-08:00

Search engine optimization and PPC traffic traffic in comparison

2008-12-17T17:23:00.000-08:00

When it comes to get your business noticed, there are so many different options you can explore when using the internet. The more traditional method commonly used for more search engine traffic to your site or online business is search engine optimization. A new way to steer potential customers to your business is pay-per-click campaigns. If you are starting out, however, these forms of advertising and means of getting traffic to your Web site may be unknown to you. What should you use? Is it more effective than the other? This article explains both methods, help you decide what will be a search engine to increase traffic to your business, and if a campaign to use both methods could offer the biggest search engine traffic in the long term.

What is pay per click?

When you look at a pay-per-click campaign to get your business online search engine more traffic, which are actually going to pay to "sponsor" a notice when certain keywords are placed in a keyword search. For example, an ad for your flower shop of my pop-up when the keyword "flowers" as entered in a keyword to be searched, given the publicity you can click a link and will take potential customers to its website. A pay per click link often appear at the top of the SERPS, or down the right side of your screen.

What is search engine optimization?

When we talk about search engine optimization, he spoke of achieving an increase in traffic in search engines for free, or "green". You do not have any direct cost when using search engine optimization of your web page. Basically, when used search engine optimization of their business online, you're counting on SERPS senior or a list of its website to principles of "search engine results page."

Therefore, you must use your business to increase traffic from the search engine? In fact, ppc seo web services work to his advantage. In the short term, the pay-per-click campaign could get more search engine traffic to your website immediately, while that with time the experts will create a ranking, search engine optimized site that will appear in the Top 10 in the ranking of search engines. After the initial costs for pay-per-click campaign and the creation of high-graded SEO website, your company can do very well on the free results through search engines and pay-per-click ads may be interrupted

The search engines - What are the key words

2008-12-17T17:22:00.001-08:00

The Internet has grown faster and more then no one ever expected that the majority is why the World Wide Web users need a reliable way to quickly search the web sites they are looking for. This is where the search engines are useful.

Search engines, as a result, have become one of the most prevalent tools on the Internet. They offer the student, buyer, researcher, and a casual surfer or, indeed, anyone who knows the data is there, the various benefits. They have the ability to reduce part that needs the information gathered a few relevant areas of the vast area of cyberspace.

So what does this mean for you and your site? To put it very simply, where nobody can find your site, there is really no point to his being out there. How well it succeeds depends at this stage on popular search engines. In fact, it has been demonstrated many times that a site is more likely to attract visitors by its search engine for the classification by word of mouth, media ads, at random and navigation Internet, all together.

Be identified by the major search engines and get listed among the ten or twenty search results on the target group have been identified as the most excellent way to increase traffic, but what you must do to win is to craft hard part.

Technically, a search engine is a program that probes documents for certain keywords, and then a list of products of the places where the keywords were found. Search engines are a very large group of programs, but many people simply use the term to refer to Internet sites that let you find text on the website.

While people make use of the phrase search engine with regard to the Internet, often referring to the search that explores the ways through databases of HTML documents, all assembled by a robot. There are essentially three types of search engines: First is fed with the help of robots and the next being fed with the help of human communications, and the third is a hybrid of those two guys.

From search engine optimization is to use words appropriate to put a site located at the top of those appearing in a search engine when someone enters a query relevant. Lots of graphic design companies renowned for assistance in this process, as well as web design, so that gives you all the essential elements of solutions to the needs of your business.

How to create search engine traffic

2008-12-17T17:21:00.001-08:00

You can increase traffic to your site in many ways. For most of these methods, you have to spend a lot of money and time to reach your target customers and tell them about your products and services. That is why you should use search engines to increase traffic on its website. This is much faster and cheaper way to generate traffic. Here are some quick tips to create search engine traffic

a) The first thing we must do is make your website search engine optimized. This will increase the range of its Web site on search engines. Modify your site to suit the specifications of different search engines.

b) The next step is to identify the keywords that are useful for your site. Use these keywords in the content of the website in density. However, do not use the keywords most to least, until they are relevant to your site.

c) The next step is to submit your site to various search engines and web directories. When you register there, your site will be able to appear in search results.

d) You can also bid on several key words that best describe your site. You should make a list of those keywords in order of their applicability and supply of keywords based on that list. This will help you bid on keywords most relevant and not lose money.

e) The last step is to promote your website for the link placing it in various public forums, RSS feeds, blogs and so forth, which will help increase the number of people who visit your site.

On page Optimization - SEO keywords and articles

2008-12-17T17:17:00.002-08:00

The meaning is simple: Search Engine Optimization. The explanation is difficult, because there are so many SEO tools for optimization of the page, the information you fill a thick book. I can not, however, give a brief explanation of how the articles of SEO work and what it is.

When building a web presence, the main consideration is how to bring points of view of quality, known as the clicks to your website. One way to do this is through the creation of optimized articles using keywords and phrases. Why do you want to do this? Because it is also one of the main ways to get Google rankings.

In a nutshell, here's how it works:

Keyword Research - The keywords are words or phrases that users search. "SEO", for example, could be a keyword for this article. Although any word or phrase can be used for this purpose, which wants to make sure that you choose a could be used in a search. You can use SEO professional services providers to do so. You'll be given a keyword analysis, and an analysis of competitors. These vary in price, but well worth the time and money spent.

Articles - When writing SEO articles, the main element is how the keywords that are used and how often. The much-redundancy of the same word, and the Google search engine ignores the page, which is called "keyword spamming". It is not enough use and ends at the low end of totem Google, which may be several pages from the first page of search. It is recommended by the experts in writing articles for SEO to choose two or three keywords and use in strategic locations.

The finished product - Once you have your SEO articles in your hand and you're wondering what to do. It's time to do your own search on the Internet. What you're looking for are sites that allow article submission or presentation of directory.

These are sites that allow you to send your article, along with a description Meta tag - which, incidentally, also held their keywords. Once your article is submitted, regardless of the type of search term you now see your article, which has links to your site.

A tip: Make sure that your keywords are not in the copy. Most Internet users understand that they are being manipulated, they do not want to see the manipulation. This could be detrimental to what we are trying to achieve - the clicks to your website.

Finally, do your research, be informed, and good luck in your future SEO articles!

Search engine optimization tips

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There are many companies out there that offers search engine optimization services. While these companies can often produce huge results that sometimes can also be prohibitively expensive.

Here are some tips to get you started the process of optimization yourself:

Choose a set of keywords - select a few key words and phrases that would like a user to be able to locate it for you.
Enter the keyword heavy content - using these keywords as much as possible in all its contents. Some search engines determine their relevance sites by the ratio of keywords in total.
Include keywords at the beginning of the page's content.
Use keywords in your title tag - Many search engines give more weight to the keywords found in the title tags in your page html. This title appears at the top of the browser window and is often used as a descriptor in a search engine list.
Include keywords in your meta-tags - meta-tags are contained within the header of the HTML code on your page. Some search engines for sites to increase its relevance if they locate the key words here, as well as in its content.
Do not include keywords in your meta-tags, if they are not in the content of your page - some search engines will perceive this spam and may remove your site from their lists.

While there are many other factors that determine your site's search engine classification, these are things that every page must be highly classified.

Traffic link building system in action

2008-12-05T08:37:00.000-08:00

Traffic Link system construction in Action Now that we have all of the pre-requisite information concerns is the time to jump right into the creation of Traffic System Link. At that point we will not be stopping to talk philosophy or make general comments on the strategies of Internet marketing. The rest of this report is 100% hardcore link building. Follow to the letter and see improve their ranking!

Step one: directory of presentations

In the last couple of years there have been many controversies as to whether or not the directory will help or hurt your presentations search engine rankings. Some people feel they have been "slapped" or penalized by Google for the use of these services.

But the truth is, Google and other search engines appreciate links directory. While you have a Web site and quality is not buying links reciprocal linking farms, the guides are a great way to increase the involvement of his campaign.

There are thousands of online directories with more emerging every day. While these may not be a good source of direct traffic that will search spiders and bots to your site, and directories with the highest PR and / or the good position of the search engine will have a strong impact on your search engine classifications.

After buying a packet of presentation you will be asked to provide the following details: 1. URL that links a. 2. Link Title (s). Be sure to use keyword phrases well here. 3. Key words, descriptions, and Info category. This information will have a significant effect on how each link appears again to Google and other search engines to continue its directory of links to the sites. Caution: Avoid link-building services offered to connect their sites on an extensive network of portals reciprocal link. Most often these programs are seen as link farms, and participation that can be dropped obtain right of Google's index.

Real link directories, such as those used by the services recommended above, are a valid method of promoting the site. These portals quality, one-way links to relevant categories of Web properties.

Recommended directory submission software

The first thing we need to understand is that almost all devices are fully automatic berths presentation. Because the Web is constantly changing it is rare that a link presentation software is updated enough to really get their links to their destination directories and, in many cases, these tools are devices used to link spam submissions explosion sites they do not want.

For best results and avoid the hassle and the drama often associated with these tools is recommended Directory Submitter SEO experts created by Brad Callen. This software works great and it does so in an ethical manner. Its links will be added to multiple directories as you really want your presentations.

It is installed on your computer with a few clicks, and then you're ready to proceed with its first filing.

Directory Submitter is a semi-automatic tool. Here's how it works:

Has created a project website by entering the URL, title, keyword, etc.
You click to each directory manually using the arrow plan.
All reporting forms directory is automatically filled for you.
You manually verify and end of each presentation. Although not fully automated, this process will save considerable time, since it is not necessary that each type or how to navigate through browser directory to the directory.

Step Two: Optimizing your blog

If you do not already have a blog on your domain that must be corrected immediately. There are many uses and benefits of a blog, but the link-building benefits alone make a must-have for any blog site. We recommend using the free Word Press blogging software. You can download this free here and follow the simple instructions to make your blog up and online in five minutes.

Also if your Web host offers an interface Cpanel you can click on the icon Fantastico seen below to install your Word Press blog with a few clicks.

Only access to Cpanel and Fantastico find the button

Once your blog is installed you will have to make three quick and easy changes that will help you create a lot of search engine for new ties of friendship. These mods are as follows: 1. Permanent change its internal structure to make your blog all the links are keyword rich and search engine friendliness. 2. Add a long list of RSS services to update their blog software so that every time you make a new post you create hundreds of new backlinks. 3. Add a Google Sitemap on your blog. Follow the instructions below to optimize your blog for the best possible link generating results.

Change your permanent structure

Log in to your Word Press blog admin area and find the 'Settings' at the top right corner. Click on this and then find 'perm' on the menu that appears at the top center of the screen.

Then take the configuration page perm. Your blog permalinks are the new URL of the page created by adding a new blog or post. These links are generated by a database and by default something like this:

http://www.yourblog.com/?=1

This is a very bad link structure in terms of SEO, so you'll need to modify the settings to allow your blog to create keyword links to the rich of their new posts.

You can do this by checking the button next to "Custom Structure" on the Settings page of permanent links and enter this formula: / category%/ postname / postname% /

Now, by creating categories of right keywords and make every post a new keyword rich name was loading the construction of the internal search engine links of friendship to add content to your blog. The previous configuration will cause new permanent posts to appear as follows

http://yourblog.com/categoryname/postname

http://yourblog.com/postname

So a blog about herb gardens would generate links like this:

http://yourblog.com/herbgardens/howtogrowbasil

Not only is this important for making your blog posts and pages search engine friendly it's crucial for creating the best results with backlinks built through RSS.

Optimizing Your RSS Update Service

WordPress blogs are pre-configured to submit all new posts to multiple RSS directories. What this means in non-technical terms is that each time you enter a new blog post an excerpt of your content along with a backlink will be submitted to any RSS directories or Update Services you have entered into WordPress.

So by properly configuring your blog and posting often you will be creating hundreds of new backlinks on a regular basis. And since your blog will be linked to other pages on your domain this will result in more search spider activity and better overall search engine ranking for your domain.

Login to WordPress and click the 'Settings' link. Then click the 'Writing' link on the left side of the submenu. Doing this will bring you to an options menu.

Scroll to the bottom of this page and find the Update Services box.

This box is where you enter the URLs to the RSS directories you wish to "ping" when you make new posts. By ping, we simply mean you'll be sending out a backlink to the individual post or page you add to your blog.

We have provided 77 excellent update services below. Just copy this list and paste it into the Update Services box in your WordPress admin area:

Once you have this list pasted into your blog, be sure to click the 'Save Changes' button. From here forward, each time you make a new post you'll be creating backlinks from the RSS directories used by all 77 of these services; this amounts to hundreds of back links with each new post!

Maverick makers money - A major Internet Business

2008-12-05T08:36:00.000-08:00

Money makers Maverick is a serious business in the Internet that began in 1997 and is designed to make the average Internet user very well in the field of Internet marketing. For those of you new to the Internet subsidiary or marketing is a booming industry and one that many people are rich as quickly as 6 months to a year. However, it is not a phenomenon of overnight and has much knowledge and work.

5 Facts about Making Money Online

You will not get rich quick Internet access with any business opportunity or who decide to participate. Just make sure you research and learn as much as possible.
Internet Marketing Partner or takes time but you can do as much as 200 or 300 a day in time and there are several legitimate online systems to show how
Money makers Maverick is one of those systems to give you the tools to make a living from home and let your workday
All you need is a computer a fast Internet connection and a lot of discipline to be able to concentrate on getting your business up and running
Maverick Money makers is completely automated, as are many other opportunities online and some I recommend more than MMM

What if I know nothing about serious business internet?

How good because there are millionaires out there doing Internet marketing started as you and me. They are involved with the right opportunity and followed it until the end. If used maker’s Maverick money or some other line of revenue opportunity they learned the fundamentals and how to make affiliate marketing work for them.

The whole world is not an expert when to start and many opportunities are better than others at beginners get off the ground and give them step-by-step instructions on the time you turn on your computer until you make your first sale.

How do I know that the opportunity is right for me?

So I went through several before finding that the more my level of knowledge and understanding when it comes to the Internet. Money makers Maverick is a decent chance and you definitely off the ground and shows you how to make money from home, and finally leave the 9 to 5 jobs. I know I was tired of making money for someone else to reap the reward. Maverick Money makers is definitely a legitimate online money system and I found a couple of others that are well suited to a novice or beginner off the ground and the baby, basically, take action to address to make sure which has a solid understanding of how the World Wide Web works. You make the decision for yourself and make sure the investigation.

For more information, please visit my website below. I promise you will not be sorry and there is much evidence to back it up. Besides that they have nothing to lose trying to get out. Money-back offer no guarantees of stress. It changed my life, now change yours

SEO for beginners and more experienced

2008-12-05T08:31:00.000-08:00

Improving the search engine page rank is a term used by people with confusion with SEO and optimization of the page and Google Page Rank - Page Rank correctly by the way. Is a registered trademark term by Google, although the patent system for the Page Rank calculation and allocation given to Stanford University, where Page developed the system, not Google.
What most people do not know is that the Page Rank term originates in the name of one of the developers, Larry Page. Therefore, Page Rank. Later joined with Sergey Bring of Google in 1998.
Enough of the story is that in the past! This is that Google Page Rank that from now on I will refer to as Page Rank, for fear of breaking the copyright law, has been publicly stated by Google as a major means of determining the list of a website for a search term. For more details visit http://www.visualsindia.com this could not last much longer, since there are rumors that Google is considering reducing the importance of Page Rank, given the growing importance of social bookmarking and other social and sites such as Del.icio.us Digg.
Twitter is now administered by Google and Twitter more and more results are becoming Google search results. Twitter is what is called a micro-blogging service that uses SMS and instant messaging, or blog on the Web site Twitter. Cara book also is being used by more and more people, but many university students and others trying to spy on foot and former lovers for what can only be assumed to be quite dire reasons.
However, these uses of so-called social networking sites are immaterial. Its existence is what matters, and the association many have with major search engines that are producing so many search results somewhat less than helpful when I should have been properly filtered. The question is: Will Google and Yahoo are permitted to be associated with these sites and give them preference in search engine results by using what can only be manipulation of the algorithms?
Perhaps Page Rank and Link Density will be less important than its enrollment and participation in these sites. That is why we have joined the majority of them. They are fun to participate, but much of the content is very young and amateur, and not what I find on a serious search. Blog are generally not useful content.
However, re-linking density and Page Rank. It is very unlikely that the density of liaison will ever be dropped by Google, but might introduce some aspects of social bookmarking to your algorithm. What this means is that if you want to improve their inclusion in the list, you have to participate in Google-related social sites, Twitter is the principal at this time.
Twitter know if you understand what I mean when they say that Google might include, in addition to traditional SEO Page Rank and the number of friends and comments, the number of followers in Twitter, the rise of the picture and the frequency of updates. For more information log on to www.keyword-swipe.com. Keep an eye on Google and its procurement activity, from acquiring more social sites Google do, and more of their own produce, then you can be fairly sure that at some time to introduce elements of that in their algorithms.
Therefore, get ahead of the race and get acquainted with Twitter. Google has made no changes, but the buzz is there, so do not bet your boots that no changes will be made in that direction at some point in the future. My belief is that article submission will remain one of the major means of attracting traffic and obtaining a route links back to your Web pages selected for the foreseeable future, but the elements of social bookmarking and other social networking sites a bit little creep into the algorithms.
There's nothing to lose by being ahead in the game, and that just give an idea of how to do it. It could be a year away, maybe less, maybe more, but when the day comes, if it does, at least I was prepared for this.

Quality content is king to his trip SEO

2008-12-05T08:21:00.001-08:00

Since search engines are the initial stop online for people looking for products or services, the position of your site in search results is critical.
Although other factors such as the number of back links and the placement of keywords in the title and META tags are prominent, the formulation of quality content is really the driving force for the optimization of search engine success. The search engines to find always good and original content. Not only does its highest position of the site in their search results pages.
With excellent content of your website, you can also motivate people to place a link back to you. This is called natural link. Because its content is so useful and interesting, people want to share their content with their readers through their websites. Therefore, a link will be delivered back to you. With this, accumulate a large number of links back.
You should also update the content of your website regularly. Fresh content is always encouraged by the search engines. That is why you can see that there is a growing number of blogs get high ranking on search engines when compared with the stagnation of corporate sites. To regularly update their content, search engine spiders often revert to index your site. If your content is good and useful, this will pay tribute to your website with high ranking.
When writing your content, make sure you write that sincerely. Do not repeat your keywords too often in the content. Search engines view this as spam. Once blacklisted for your site, you can forget about reaching your website rank high on search engines more.
If you run a corporate site, are not exactly two ways to make sure that you can give new substance and quality to its customers. One way is to start a corporate blog. Make sure you have someone in your company to post a blog post a day. Blog search engine and they work very well together. Write something that is related to the products or services you are providing. Or you can blog about the latest news in your industry. Maintaining a good corporate blog can enrich a trademark of the company, as well as natural search engine traffic to the main business site.
Another way is to build more pages on your site. These pages can serve as resources for their pages. You can place items they've written before in these pages. Just make sure that these items are associated with the company you're in.
With favorable content, you do not have to worry about optimizing search engine. Good classification only comes naturally. Make sure your time and effort reap the rewards for keeping its eye on the big picture - the long-term SEO trip